2011 Las Vegas Digital Media Awards

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Winning Entries Awarded!

Vegas marketing professionals came out in droves for the 6th annual awards event hosted by LVIMA. Out of over 100 creative entries, 10 submissions found their place as the 2011 title holders. This was one of the most exciting award competitions held over the years. Other venues have already offered to host the Digital Media Awards next year, so you can bet on another exciting round in 2012.

See the press release here!

Fantastic presentations by Jim Nichols, the “Oldest Living” Digital Strategist and Amanda McAllister, Director of Microsoft Advertising met the attendees with insights and forward-thinking ideas to consider for future planning. The advertising, tech and media world is moving at an alarming rate with new channels emerging faster than ever before!

A big “thanks” goes to our sponsors for this year for supporting this annual show that helps keep our media community networked and full of opportunities. Vegas is on a continued fast-track to adopting new media channels, formats and strategies and each year proves the valley to be on top of its game.

Congratulations to the winners! Some of the categories garnered well over a dozen entries and it was a close race to the finish. But in the end, there could only be one company that came out on top.  Here are the winners of 2011…

  • Best Company Blog – Zappos.com (pic)
  • Best Facebook Page – Marquee Nightclub / Dayclub (pic)
  • Best Interactive Ad Unit – Mandalay Bay (pic)
  • Best Micro Site / Landing Page – “Brunch Saturdays Flipbook” – Lavo (pic)
  • Best Mobile App – “Beatles LOVE” – Cirque du Soleil (pic)
  • Best Online Video – “What’s Now What’s Next” – DWXPO (produced by Ideawork)
  • Best Viral Campaign – “MGM Interactive Videos” – MGM Grand (pic)
  • Best YouTube Channel – Mirage (pic)
  • Best eCommerce Platform – SK+G Advertising (pic)
  • Best Website– “VisitLasVegas.com Redesign” – R&R Advertising

Catch the event photos here! [nggallery id=6]