LVIMA members came together on July 25 for the biggest event of the year—the 2024 July Digital Technology & Planning Day! The energy was high as Las Vegas’ top marketing pros and tech innovators packed the room to dive into the latest trends like AI-powered marketing and next-gen storytelling. From insightful keynotes and fireside chats to engaging panel discussions, the day was all about harnessing tech to supercharge marketing strategies.

Attendees were treated to an inspiring keynote by Beverly Jackson, VP of Product Marketing at Zillow. With a stellar career that includes leadership roles at MGM Resorts, Yahoo, and Twitter, Beverly—named one of Ad Age’s Leading Women in 2022—shared her expertise on shaping brands through powerful storytelling.

Our sponsors, The Trade Desk, Ogury, Seedtag, Nexxen, Viant, Crimtan, Zeta, and Quantcast also led insightful conversations about the future of marketing interconnected with technology.

After a day packed with inspiring talks and fresh ideas, we kicked back and had some fun at the Happy Hour sponsored by Ogury, with a sweet finish courtesy of StackAdapt’s dessert sponsorship. It was the perfect way to connect and celebrate a successful event!

Event Sponsors:

Our Venue: Hard Rock Cafe