Senior Director of Advertising at Las Vegas Convention and Visitors Authority
Colleen Yoshida currently serves as the Senior Director of Advertising at the Las Vegas Convention and Visitors Authority (LVCVA), a position she has held since August 2011. As a key influencer in Las Vegas marketing her work is essential in maintaining LVIMA at a heading of relevance and innovation. The time and dedication she provides the team of volunteers at LVIMA has been integral to the ongoing success and ability to remain a leader in Las Vegas marketing.
Colleen’s experience as a brand manager for Wynn Resorts, and advertising and marketing manager at the Cosmopolitan of Las Vegas means that she has the hands-on industry leadership needed to connect platforms with personnel. Her contributions to the group have assisted with redefining event structure, messaging, and recruiting.
