It’s Your Lucky Day!
Use it to Make the LVDMA Awards Your Lucky Night
Deadline for Submissions is Extended to 11/2
Thank you for your entries. Submissions are now closed.
Our Categories
1. Best Cause Marketing Campaign
As marketers, the brands we work for and with have the power to use their voices for good. Whether it was supporting a non-profit or advocating against inequalities how did your marketing campaign make a difference in the world?
2. Best Use of Native
To click or not to click, that is the question. Does your use of native advertising encompass great creative that captures the eye? Does it pair up with content relevant enough to keep the users consuming it? We want to hear about it! Submit your native success stories.
3. Best Use of Dynamic Creative
Whether you are feeding current travel prices on banner ads or utilizing sequential creative messaging. We want to know how you are hitting relevant users in real-time. Share with us how you got your message to make a connection.
4. Best Use of Social Media
Much like Ron Burgundy, social media is kind of a big deal. We bet someone on your team spends a lot of time Snapchatting, Instagram Storying, Tweeting, Pinning, Facebook. Whether it’s a full-blown campaign, a post that was a viral sensation or tapping into Influencers, show us your Best Use of Social Media (organic or paid) from 2018 and everyone will Snapchat while you walk up the stage to claim your gleaming award!
5. Best Video Campaign
If a picture is worth a thousand words, is video worth 5,000? Whether it was used in paid advertising, on your website, a sensation on social media or an experiment in live video, we want to watch it!
6. Best Blog
Content is king and we want to see yours! Brand, company or personal, submit your blog for review on overall aesthetic, content and success metrics – whatever you deem those to be!
7. Best Omni Collaboration
Peanut butter and jelly. Milk and cookies. Mickey and Minnie. We’re looking for the next best pairings of 2018! We want to see the best use of content collaboration through multiple mediums. What campaign did you launch this year that was omnipresent across multiple channels – digital, PR, on-property, print, radio, experiential, OOH – and created a WOW experience for your customers at every touchpoint? To qualify for this category, your campaign must have run across at least 3 mediums.
SHINING STAR SERIES
1. NEW – Leadership Excellence “Shining Star”
We all look up to one. This person is highly effective in achieving positive change. This leader helps build bridges among people with differing viewpoints or different backgrounds. They influence strategy and drive innovation. They lead with positivity, encourage “failure” to drive success and learnings. They are a positive role model and mentor to not only their teams, but the company at large. We want to celebrate the heroes who are helping to make us all better people.
2. Up and Coming “Shining Star”
We all know one. It’s the teammate new to digital that is kicking ass, taking names and running circles around us “net veterans.” Share with us an “Up and Coming” rock star who should be recognized for their awesomeness.
3. Media Technology Partner “Shining Star”
Behind every good marketer is a great toolset. What Technology Media Partner is the Robin to your Batman that you couldn’t imagine living without? This award helps celebrate the Vendor members that are part of the LVIMA Community too!
4. Salesperson “Shining Star”
We all have one. Who’s that Salesperson that you like so much you actually became Facebook friends with them? They’re the ones you not only pick up the phone for, but actually ENJOY talking to. They’re the first partner you go to for advice, when your boss is pushing for something new or to geek out about the industry. This award celebrates the unsung hero that’s behind a marketer’s success.
5. Account Manager “Shining Star”
The person “behind the salesperson” that makes it all happen once the deal gets done! There is always that special rock star who stays on top of your campaigns, paying attention to every metric and optimization opportunity, communicates and collaborates effortlessly, and in the end makes YOU a rock star.
6. The Innovator “Shining Star”
“Did you know Google just released this…?” Every company has a person who seems to be aware of (and excited by) the latest industry trends and innovations. No matter the challenge, they have a digital solution. We’re looking for programmers and web developers — the unsung heroes behind any successful campaign, who use the latest and greatest innovations, tools and tricks to elevate a campaign into the stratosphere of creativity, technology and measurement. Show us your best single example. Share with us the objective and strategy, and show us the tactics that made the campaign soar!
