Our Topic

Consumers are going all in on content, is your brand keeping pace? Native is growing faster than display, companies like Coca-Cola are spending more on content creation than TV advertising. B2C or B2B, it doesn’t matter, consumers trust content and brands are quickly shifting spend in this direction. Learn how to best tackle this fast growing area with Triplelift and our panel of experts.

Our Sponsor – TripleLift

TripleLift is the programmatic technology company that makes native, branded content and OTT simple, scalable, and effective. Leveraging pioneering computer vision technology, TripleLift seamlessly transforms content like images and video into engaging in-feed native ads that match the unique look and feel of a publisher’s website. Accessible via the industry’s first and largest real-time, native programmatic exchange, TripleLift helps marketers reach millions of consumers across any device, at scale.

Since 2012, TripleLift has delivered meaningful results for some of the world’s biggest brands through what it calls the next evolution of display advising. TripleLift was named 212 NYC and The New York Times Ad Tech Startup of the Year, joined the Forbes list of Most Promising Companies in America in 2015 and was named one of Crain’s New York Business’s Best Places to Work in NYC.

For more information, please visit https://triplelift.com.

Our Panel

Belinda Englman

Jason Kleinman

Brandi Skrtich