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2024 July – Digital Technology & Planning Day

July 25 @ 2:00 pm 7:00 pm PDT

The LVIMA signature, Digital Technology & Planning Day, is the most comprehensive, must-attend event of the year for marketing professionals, content creators, marketing account managers, and agency executives in Las Vegas. Immerse yourself and prepare to be inspired by presentations from industry leaders, forward-thinkers, trend-setters, and analysts. Experience how developing technology can enhance the level of service you provide your clients through the applications of A.I. and storytelling. DTPD provides the highest quality instruction in a casual, informal format available to marketers in the Las Vegas market at a critical time of the planning cycle. This event features presentations, fireside chats, and panels, and concludes with a networking mixer. Get your behind the scenes look at how technology meets marketing on July 25th, 2024. Location TBD.

Event Sponsors

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Presentations, Discussions, and Speakers Including Innovative Topics, Trends, and Industry Leading Insights Being Presented

KEYNOTE PRESENTATION

with Beverly Jackson
Vice President of Product Marketing
at Zillow

A proven leader, Beverly Jackson has promoted brand and marketing excellence holding leadership roles at MGM Resorts, Yahoo, Activision Blizzard, and the Recording Academy in addition to serving the board of directors for Goodwill Industries. Her career took her to Twitter where she oversaw global consumer marketing, brand, social and consumer product marketing teams. Known as a prolific leader, speaker, and author, Beverly was named one of Ad Age’s Leading Women in 2022, and has continued to help brands tell their stories in meaningful ways. Currently the Vice President of Product Marketing at Zillow she is responsible for their brand, product marketing, partner marketing, and events and experiential marketing teams. Together these teams are responsible for defining the core essence of what Zillow means to their customers, partners and employees, bringing their products’ stories to the market, and creating experiences that deliver on their brand promise.


The Importance of Advertising on Live Sports

with Annie Rector, Senior Director, Business Development
Presented by The Trade Desk


Zero-Party Data and Beyond

with Michael Shaughnessy, Sales Manager
Presented by Ogury


The Future of CTV & Sports

With Mike Villalobos, VP of Strategy and Partnerships of Seedtag, Blair Hardiek, CSO of the Las Vegas Aces, and Kristine Ragorshek, Corporate Media Strategy Director, R&R Partners
Presented by Seedtag


Winning the Race for Audience Gold

Presented by Nexxen


Autonomous Advertising

with Ruben Ayala, Director of Sales
Presented by Viant


Innovation and Growth

with Chad Reelfs, Vice President
Presented by Crimtan


Emerging Trends with Multicultural Audiences

Presented by Zeta


Solving the Addressability Gap

with Narin Brooks, Sr Account Executive at Quancast, and Thomas Atkins, MGM Resorts
Presented by Quantcast


FEATURED NON-PROFIT | Shine A Light

LVIMA proudly partners with local nonprofits to bring awareness, support, and donations to serve our greater community. This year’s chosen non-profit is Shine A Light. Shine A Light is a 501(c)3 non-profit that helps hundreds of people living int he underground flood channels of Las Vegas. This year we are proudly partnering with them to bring donations and are hosting our first-ever in-person volunteer event to assemble items to be distributed directly. You can bring supplies to DTPD or have them sent directly to Shine A Light using the QR Code on this page or CLICK HERE.

Tickets – Limit 1 Per Person, limited to LVIMA Members ONLY. Non-members – please join before requesting a ticket.

Free

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LVIMA Events Require Membership – Check Here for Membership Options

Limit 1 Ticket Per Order – Each Attendee Must RSVP Individually – Thank you!