Digital Technology & Planning Day 2018 Event Recap

IT’S OVER AND DONE WITH Last Thursday’s Digital Technology Planning Day 2018 rocked. There are no two ways about it. If you came, you know what we’re talking about.   However, if you didn’t come, we’re sure you had a GREAT reason not to miss one of our BIGGEST events of the year. Things happened that you need […]

Raise the Stakes Recap

Our “Raise the Stakes” Breakfast sponsored by Eyeview did just that. Speaker Andrew Davis taught the audience how important it is for a video to raise questions, build suspense, create threats, expand the curiosity gap and then give closure. In realtime, he re-edited a frumpy, standard issue testimonial video into something that was much more interesting and engaging. This event was definitely […]

July 2017- Digital Planning Day 2017

Digital Planning Day was the one day of the year we helped you play hookey!    We brought in ten amazing presenters who also brought in ten amazing giveaways! They helped the attendees get ready for the busy fall planning season with a close-up preview of the latest media, advertising and marketing technologies.   Our Event […]

June 2017 Sponsored Breakfast Series – Audience Targeting

The Topic Digital marketing provides a wealth of targeting options that traditional marketing could only dream of.  Today, we can target by demographic, location, behavior, product use and more.  Managing audience targeting is not only crucial, it is very difficult without the right tools and intelligence.  Netmining shared the latest in this important area of […]

May 2017 Member Breakfast – The Digital Marketing Industry Relationship Outlook for 2017

Our Topic Last year, 15 local IMA chapters (including LVIMA) in markets across the country participated in a “first of its kind” national study.  The goal of the study was to assess the current state of relationships between leading agencies, brand marketers and media/technology solutions providers in an attempt to also better understand how media […]

Sponsored Breakfast Series – Consumer Connections in a Location-Based World

LVIMA Sponsored Breakfast – March 8, 2017 In addition to our usual event schedule in 2017, LVIMA is also offering a new co-sponsored breakfast series, held in conjunction with a select few (one per quarter) of our sponsor partners.  These quarterly breakfasts, open to local marketers only, are focused on education and thought leadership on […]

D1G1TAL PLANN1NG DAY

RECAP On September 26th, 2013, over 100 LVIMA members were treated to a unique experience as everyone was in the middle of planning upcoming digital media campaigns.  The theater was filled with those looking for innovative and proven online and mobile advertising solutions for their business objectives.  Although the presentation portion of the event lasted […]

Digital Planning Day 2014

Digital Planning Day was another hit this year with LVIMA members.  Almost 120 turned out for the event which was held inside AMC Theaters at Town Square.  Everything from the latest greatest in social sonar, programmatic buying and interactive ad design was covered across 14 speakers.  The presentations provided enough insights for members to consider […]

May 16th Seminar

    Thursday, May 16th – Doors Open at 6:00pm! – SIERRA GOLD – (Jones / 215  map)   Enjoy an evening with media industry leaders that’ll show you optimization techniques and tactics across almost every digital channel. Think it’s all just about “execution”?  Think again!  This is what its all about and could be one […]

Digital Planning Day 2016 Event Photos

Digital Planning Day 2016 at the T-Mobile Arena – Event Summary

LVIMA is excited to announce the July 28th return of Digital Planning Day, with two lead sponsors!  PodcastOne has joined as lead content sponsor, and Oracle will host the networking cocktail party following the sessions. Each July, LVIMA brings together our digital marketing members (who are also advertising, marketing and technology decision-makers) from the brand […]

The Ad Free Future Panel – Event Summary

The Ad Free Future and Why Data and Stories Will Save Our Industry! Data is all the rage yet consumers have banner blindness, consume content a few minutes at a time and are adapting ad blockers. To combat ad avoidance, we are marketers must embrace better storytelling and apply meaningful data while measuring the metrics […]

The Ad Free Future Panel – Event Photos

 

2011 Fundamental Strategies

“Fundamental Strategies” Recap Around 60-70 LVIMA members attended the most recent educational session, Fundamental Strategies.  Topics discussed ranged from social media to paid search and internet advertising/development.  Speakers Danielle Deremo, Warren Whitlock, Mark Cenicola and Mike Thiel all took turns passing invaluable information to our members.  

Digital Education Roadshow

(05/15/2012) Education Seminar Hits a Home Run More than 60 people came out to the LVIMA Educational Seminar on Tuesday, May 15. Based on feedback from Twitter-land and word of mouth, attendees left energized and inspired! LVIMA Programming Chair Greg Cannon served as the moderator. He kept the crowd and panel members on their toes […]

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