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DTSTART;TZID=America/Los_Angeles:20220427T120000
DTEND;TZID=America/Los_Angeles:20220427T133000
DTSTAMP:20260419T080835
CREATED:20220122T200006Z
LAST-MODIFIED:20220419T173226Z
UID:10000055-1651060800-1651066200@lvima.com
SUMMARY:Best of the West 2022
DESCRIPTION:It’s bacccck! In its 3rd year\, Best of the West is back and better than ever!  Join us as we harness the collective knowledge of West Coast advertisers\, brands and agencies in areas where they are taking the lead.Thanks to our sponsors Amazon\, The Trade Desk and Tremor Video\, hear from leaders about innovations in sports marketing\, entertainment and tech\, privacy\, and purpose-driven marketing.  \n\n\n\nKeynote \n\n\n\n\nRishad Tobaccowala\n\n\n\n\nRishad Tobaccowala is the author of Restoring the Soul of Business: Staying Human in the Age of Data. He is a speaker and an advisor to many firms\, including Publicis Groupe where he worked for 38 years\, most recently as its chief strategist and chief growth officer. \n\n\n\n \n\n\n\nFuture Focused: Sports Marketing Presented by LVIMA\n\n\n\n\nKate Wik\n\n\n\nCMO of the Las Vegas Convention and Visitor’s Authority\n\n\n\n\nExecutive level professional with over 20 years of Marketing and Advertising experience compiled across four award-winning advertising agencies and a Fortune 500 company. Recently joined the Las Vegas Convention and Visitors Authority to market the world-renowned leisure and business destination\, Las Vegas. \n\n\n\n\nJeremy Aguero\n\n\n\nCOO of The Las Vegas Raiders \n\n\n\n\nJeremy Aguero is the Chief Operations and Analytics Officer of the Las Vegas Raiders. Aguero joined the Raiders in the fall of 2021 and oversees Allegiant Stadium\, operational analytics\, community relations\, government affairs\, facilities\, tours and group sales and alumni relations for the Team. Prior to joining the Raiders\, Aguero spent 24 years as a principal analyst with Applied Analysis\, the Nevada’s leading economic\, fiscal and policy research firm. A fourth-generation Las Vegas resident\, Aguero has deep roots in the community and has been recognized for his efforts and leadership in economic development\, education\, fiscal policy and social responsibility. Aguero holds degrees from the University of Nevada\, Las Vegas and the William S. Boyd School of Law. \n\n\n\n \n\n\n\nThe Future of Privacy Presented by sfBIG\n\n\n\n\nRichy Glassberg\n\n\n\nCo-Founder and CEO\n\n\n\n\nA 25-year digital media pioneer Richy has led seven startups: three inside of big media companies\, four outside. Richy now serves as Co-Founder and CEO of SafeGuard Privacy. He previously held executive roles at leading brands\, agencies\, and media companies. In his role as CEO/COO at Medialets\, Richy pivoted & sold the company to WPP. Richy was on the founding team of CNN.com\, the CEO/Founder of Phase2Media\, a co-founder of IAB\, and a co-founding board member of Breastcancer.org. Richy has also served at MTVN\, Turner Broadcasting\, and News Corp. \n\n\n\n\nFiona Campbell-Webster\n\n\n\nChief Privacy Officer – MediaMath\n\n\n\n\nFiona Campbell-Webster is Chief Privacy Officer at MediaMath\, with over 20 years of experience advising media and digital companies. She sits on the Legal and Compliance team as the legal lead for Privacy\, Identity & Data Use\, and is responsible for defining the privacy program and strategic policies and processes around privacy\, data use\, identity\, and compliance to ensure data is used ethically. Previously\, Fiona was Head Legal Counsel and DPO at Beeswax (DSP) and\, prior to that\, she was the first and sole legal counsel and DPO at TripleLift (SSP). She has advised various AdTech companies and provided legal advice in privacy and digital marketing. Find her on LinkedIn here. \n\n\n\n\nSheila Colclasure\n\n\n\nGlobal Chief Digital Responsibility and Public Policy Officer\n\n\n\n\nAs Global Chief Digital Responsibility and Public Policy Officer\, Sheila leads the global data policy and digital responsibility strategies for Kinesso\, ensuring that data and digital technology are used ethically and accountably across the enterprise and with IPG clients. This means ensuring data and tech are used in ways that serve people. She helps ensure practices operating at the leading edge of digital technology are consistent with principles of responsible\, respectful\, proportionate and fair data use. Sheila is responsible for public policy engagement with regulators\, policy groups\, clients and other key stakeholders globally\, advocating for ethical advertising and marketing practices\, in ways that earn trust. She is an advisor on the development and deployment of Kinesso’s data-driven and digital solutions and services. She is a trusted thought partner\, advisor\, and reputational champion for IPG companies. \n\n\n\n\nWayne Matus\n\n\n\nCo-Founder\, General Counsel & EVP\n\n\n\n\nWayne is General Counsel\, EVP and Co-Founder of SafeGuard Privacy LLC\, a SaaS privacy compliance company. Previously\, from 2012-2018\, Managing Director UBS AG Senior legal officer accountable for the collection\, transfer\, processing\, review and analysis of data for all significant Legal\, Investigations\, Privacy and Compliance matters for the bank globally\, including eDiscovery\, Information Governance\, Data Privacy and Cyber Security. From 2007-2012 he was an Equity Partner and Group Head at Pillsbury Winthrop for the Information Law and Electronic Discovery Practice Group and co-Group Head for the Privacy Law Practice Group.  Each practice group was ranked by Chambers & Partners as among the world’s leading practices and he was singularly recognized by Chambers & Partners as one of the world’s best lawyers in each practice. \n\n\n\n \n\n\n\nPragmatic Futurism Presented By ThinkNW\n\n\n\n\nNilesh Ashra\n\n\n\nFuturist\n\n\n\n\nNilesh Ashra helps brands invent the future using technology. He is the founder of the Wieden+Kennedy Lodge and is the co-host of the Unbalanced podcast – a show about independent work. We cover the tips\, techniques\, and strategies to find more balance in your life through independent work. \n\n\n\n \n\n\n\nThe Future of TV Production Presented by ThinkLA\n\n\n\n\nFrank Sherma\n\n\n\nChairman & CEO\, Academy of Television Arts & Sciences; President\, RadicalMedia\n\n\n\n\n\nKim Lewis\n\n\n\nSVP\, West Coast & Midwest Sales\, BET\n\n\n\n\n \n\n\n\nOur Sponsors
URL:https://lvima.com/events/best-of-the-west-2022/
LOCATION:A Virtual Event\, Address Unknown\, Las Vegas and Henderson\, NV\, 89109\, United States
CATEGORIES:Educational
ATTACH;FMTTYPE=image/png:https://lvima.com/wp-content/uploads/2022/04/BOTW-2022.png
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BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20211110T120000
DTEND;TZID=America/Los_Angeles:20211110T130000
DTSTAMP:20260419T080835
CREATED:20210208T171306Z
LAST-MODIFIED:20211109T191614Z
UID:10000005-1636545600-1636549200@lvima.com
SUMMARY:Veterans Marketing
DESCRIPTION:Limit 1 RSVP per customer.   \n\n\n\nIn honor of Veterans Day\, we turn our focus to marketing to Military Affinity Audiences.  This can be both an act of service and an opportunity to connect with a powerful community with strong communal ties.   \n\n\n\nWith over 20M active duty service members and veterans in the US\, the military is a powerful shopping force you cannot afford to ignore.  If you are launching a military marketing program for the first time or optimizing your existing program\,They hold an average income 13% higher than the national median household income\, and they focus on online spending because of mobility and relocation.” \n\n\n\nOur panels and keynote will unlock the tactics and best practices that allow marketers to serve and to connect with this important community. \n\n\n\nKeynote and Moderator\n\n\n\nJean Rosaurer’s keynote will be about identifying and engaging Military Affinity Audiences. \n\n\n\n\nJean Rosauer \n\n\n\nCMO of ID.me \n\n\n\n\nPanel 1 – Veterans on Military Consumer Engagement\n\n\n\nThis consumer panel features military veterans discussing how they engage as a part of the Affinity Audience\, and who they feel is doing it right. \n\n\n\nPanelists\n\n\n\n\nGriffin Tendler \n\n\n\nSenior Marketing Manager\, Tao Group Las Vegas \n\n\n\n\n\nRandall Thompson \n\n\n\nMarketing Coordinator\, Ambient Edge \n\n\n\n\nPanel 2 – Marketers on Engaging the Military Affinity Audience\n\n\n\nMarketers panel with marketing professionals with experience working with the Military Affinity Audience\, discussing what tactics they see working\, then delivering key takeaways that are applicable to any business or Affinity Audience. \n\n\n\nModerator\n\n\n\n\nJustin Cohen \n\n\n\nSVP of REQ \n\n\n\n\nPanelists\n\n\n\n\nMonica Fullerton \n\n\n\nCEO of Spouse-ly \n\n\n\n\n\nTiffany Crockett \n\n\n\nVice President\, Client Service at REQ \n\n\n\n\n\nChad Brown \n\n\n\nChad Brown\, VP of Marketing\, JC Hospitality
URL:https://lvima.com/events/veterans-marketing/
LOCATION:A Virtual Event\, Address Unknown\, Las Vegas and Henderson\, NV\, 89109\, United States
CATEGORIES:Educational
ATTACH;FMTTYPE=image/png:https://lvima.com/wp-content/uploads/2021/02/Veterans-Marketing.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20201210T183000
DTEND;TZID=America/Los_Angeles:20201210T210000
DTSTAMP:20260419T080835
CREATED:20200205T053920Z
LAST-MODIFIED:20201210T041108Z
UID:10000031-1607625000-1607634000@lvima.com
SUMMARY:2020 Las Vegas Digital Media Awards
DESCRIPTION:Las Vegas might be on a “Pause\,” but our Awards are not! We’ve gotten pretty good at this virtual thing (#humblebrag) and we’ve come up with the perfect combo of fun\, seriousness and celebration to end the year. The Digital Media Awards have always been one of our favorite events to come together and celebrate the teams\, leaders\, partners and work that have highlighted the year. We think it’s even more important this year to shine a light on all the inspiring work our members have done. Hint: There was a lot! \n\n\n\n \n\n\n\nTo be safe\, responsible and so that all our members can join\, we’re taking the awards fully virtual. Invite your family\, get your Quarantine Crew together or snuggle up with your furry BFF to join in the fun. To help you get in the mood\, we’ll be sending you a Party Kit filled with all the essentials. \n\n\n\n \n\n\n\nA special Thank You to our LVDMA Sponsors who are making this event possible: Quantcast\, GumGum. Causal iQ\, REQ\, Simpli.fi\, Zeta and our cocktail sponsor\, Tremor Video! \n\n\n\n \n\n\n\n\n\n\n\n\n\n\n\n\n\nAward Submissions are Now Closed\n\n\n\n\n\n\nSee our Award Categories HERE.\n\n\n\nOur Sponsors\n\n		\n		\n			\n				\n			\n			\n				\n			\n			\n				\n			\n			\n				\n			\n			\n				\n			\n			\n				\n			\n			\n				\n			\n			\n		\n\nCocktail Sponsors\n  \n\n\n\n\n\n\nOur Judges\n\n\n\n\nLizzie Seedhouse \n\n\n\nLizzie Seedhouse is the Senior Vice President of Digital\, Emerging Technology & Strategy with the United Soccer League \n\n\n\nLizzie Seedhouse is the Senior Vice President of Digital\, Emerging Technology & Strategy with the United Soccer League\, based in Tampa\, Florida. Seedhouse has been with the USL since February 2016 and currently oversees a team responsible for fan engagement via all of the USL’s digital channels. As the organization’s leader in global data strategy\, Seedhouse is responsible for profiling the USL fan\, implementing enhanced data-capture methods\, and leveraging fan data to better connect and engage with the USL audience. She is also leading the way on all Sports Betting initiatives for the USL. \n\n\n\n\n   \n\n\n\n\nSophia Woodhouse \n\n\n\nSophia Woodhouse is President of 212NYC\, New York’s Digital Advertising Club and Senior Client Partner at Twitter.   \n\n\n\nAs President of 212NYC\, New York’s leading organization for the digital advertising industry\, Sophia is committed to building a better NYC advertising industry by providing the platform\, programming\, and tools to move the industry forward and enable digital media professionals to build their careers and create meaningful connections. \n\n\n\nIn addition to her role as President of 212NYC\, Sophia is a Senior Client Partner at Twitter where she is responsible for overseeing powerful marketers like American Express and Mastercard. She is also a member of Twitter’s business resource groups\, including #TwitterWomen and #BlackBirds. \n\n\n\n\n \n\n\n\n   \n\n\n\n\nJim Nichols \n\n\n\nJim Nichols is CMO of Partnerize. \n\n\n\n\n\nJeff Minsky \n\n\n\nCMO/Director Emerging Media Investment\, Media Village \n\n\n\nJeff Minsky is an award – winning digital media pioneer\, innovator\, media analyst and futurist. With a career spanning three decades\, Minsky has worked with top brands\, such as MasterCard\, Pepsi\, IBM\, Disney\, TheCW\, Hilton\, Nissan\, and many others to enable their digital transformation. As founder of Ogilvy & Mather’s Digital Media team in 1994\, Minsky laid the groundwork in search and display advertising; including launching the first true ad campaigns on the web. He co-authored\, edited\, and negotiated the original version of the 4A Terms and Conditions which enabled the entire digital advertising ecosystem to work off of standards. He has incubated and launched several divisions within Omnicom Media Group including mobile\, gaming\, and AdvancedTV. Currently he serves on the Advisory Board of Influential\, an AI powered social influencer marketplace. He currently holds the position of Lead Analyst and Editor at MediaVillage working closely with industry icon Jack Myers. Jeff is also a leading expert in the Virtual Reality space working as a consultant to inVRsion\, a VR-powered SAAS platform for hyper-realistic simulations of products\, fashion\, and retail environments. \n\n\n\n\nOur Venue \n\n\n\nDue to Covid\, This Event is Now Virtual Only
URL:https://lvima.com/events/2020-las-vegas-digital-media-awards/
LOCATION:A Virtual Event\, Address Unknown\, Las Vegas and Henderson\, NV\, 89109\, United States
CATEGORIES:Awards,Mixer
ATTACH;FMTTYPE=image/png:https://lvima.com/wp-content/uploads/2020/10/2020-LVDMA-final.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20200728T120000
DTEND;TZID=America/Los_Angeles:20200730T130000
DTSTAMP:20260419T080835
CREATED:20200205T052214Z
LAST-MODIFIED:20200723T225808Z
UID:10000030-1595937600-1596114000@lvima.com
SUMMARY:2020 Digital Technology and Planning Day(s)
DESCRIPTION:WHERE: We’ll be Zooming from the comfort of our couches\, kitchens or WFH desks. Grab some lunch and settle in for 60 minutes of awesome conversation with top marketing minds. \nWHAT:Are you ready?! We are! In partnership with the “Lucky 7\,” we have 3-days of awesome content and knowledge for you to consume in 1-hour bites. \nTuesday through Thursday\, we want to spend our virtual lunch hour with YOU. Each day\, from 12pm – 1pm\, our DTPD Sponsors – Quantcast\, Causal IQ\, GumGum\, REQ\, Undertone\, Simpli.fi and Zeta – will be dropping knowledge via Zoom. \nIn true LVIMA\, we have MANY fun surprises up our sleeves. Will Rishad be back? A celebrity appearance? Swag Bags? Crazy awesome prizes? Well… you only get to find out if you RSVP! \nTHEN\, because we miss your faces\, we’ll be having Virtual Cocktails (thanks to Digiliant!) on Thursday\, July 30. \nThis Year\, We Will Have 3 Virtual Events and A Virtual Happy Hour\n\nJuly 28: 12pm – 1pm – Virtual Session\nJuly 29: 12pm – 1pm – Virtual Session\nJuly 30: 12pm – 1pm – Virtual Session\nJuly 30: 5pm – 6pm – Virtual Cocktail Hour\n\nWe’re ready. Are you?  RSVP TODAY \nOur Annual Sponsors\n\n		\n		\n			\n				\n			\n			\n				\n			\n			\n				\n			\n		\n\nOur Event Sponsors\n\n		\n		\n			\n				\n			\n			\n				\n			\n			\n				\n			\n		\n\nOur Cocktail Sponsor\n \n  \n  \n\n\n \n\n\n\nOur Speakers and Topics – TUESDAY\n\n\n\nQuantcast\n\n\n\n\nBrooke Bengier\n\n\n\nHead of Product Specialists – Quantcast \n\n\n\nCovid & The Consumer: 125 Days of Real-Time U.S. Behavior Changes \n\n\n\n\nJoin Brooke Bengier\, Head of Product Specialists at Quantcast\, as she discusses how the coronavirus pandemic has dramatically overturned previously held truths about consumer behavior and purchasing habits for a wide range of industries. She will explore Quantcast insights on the first 125 days of the pandemic\, diving into the changing consumer mindset week by week\, unlocking the power of audience insights to inform smart marketing strategies. \n\n\n\nCausal IQ\n\n\n\n\nBrett Peterson \n\n\n\nSenior Sales Director – Causal IQ \n\n\n\nThe Crumbling Cookie: Preparing for a Cookie-less Future \n\n\n\n\n\nShana Atwood \n\n\n\nDirector of Strategic Planning at Causal IQ    \n\n\n\nThe Crumbling Cookie: Preparing for a Cookie-less Future \n\n\n\n\nOur Speakers and Topics – WEDNESDAY\n\n\n\nOur Keynote Speaker\n\n\n\n\nJay Guilford\n\n\n\nMeeting the Moment: Three Strategies You Can Immediately Apply to Increase Engagement and Productivity at Work \n\n\n\n\nWith disruption in the way businesses operate and dramatic shifts in global economies\, today’s teams need resiliency strategies now more than ever.  In this talk\, we will uncover behaviors you can immediately apply to weather current storms.  Beyond merely surviving the gale\, these strategies help you harness the power of these turbulent winds in ways that bolster personal fortitude while enhancing company culture\, productivity and engagement. \n\n\n\nJay’s Bio \n\n\n\nJay once worked with a bunch of clowns.  Literally.  A few years ago\, Jay ran away with Cirque du Soleil.  At Cirque\, Jay led the design of Cirque’s corporate training and team building sessions.  Currently\, Jay is President and Founder of CoWorks Leadership Strategists.  At CoWorks\, Jay offers training on diversity and cultural sensitivity.  Jay and team host a series of workshops to help leaders issue better feedback\, manage conflict and increase resilience. \n\n\n\nJay has had the good great fortune of working with several top-performing companies including Google\, Uber\, The Empire State Building R&R Partners\, Mastercard\, NHL\, Club Med Punta Cana\, Kmart Australia\, and SAB Miller Brewery Latin America. \n\n\n\nJay’s goal is to improve the way managers lead and team members interact.  His mission is to build a world where work is not just a means to an end\, but a source of inspiration\, transformation\, and interpersonal growth.  For more information\, Jay’s website is www.coworkslead.com \n\n\n\nUndertone\n\n\n\n\nLaura Salant \n\n\n\nManaging Director & Chief Storyteller\, Insights Consultancy\, Undertone \n\n\n\nActivating Right Brain Connections \n\n\n\n\nZeta Global\n\n\n\n\nLauren Reynolds\n\n\n\nDirector\, Strategic Sales – Zeta Global \n\n\n\nPeople Based Marketing in a Cookie-less World \n\n\n\n\n\nRon Sadi\n\n\n\nVice President\, Data Cloud – Zeta Global \n\n\n\nPeople Based Marketing in a Cookie-less World \n\n\n\n\nOur Speakers and Topics – THURSDAY\n\n\n\nGumGum\n\n\n\n\n Ben Plomion \n\n\n\nChief Growth Officer of GumGum \n\n\n\nBetter Suitable than Sorry: Why brand safety is failing and what you can do about it \n\n\n\n\nSimpli.fi\n\n\n\n\nDavid McBee \n\n\n\nDirector of Training – Simpli.fi \n\n\n\nAddressable Targeting. Freshness & Flexibility Matter \n\n\n\n\nREQ\n\n\n\n\nJustin Cohen\n\n\n\nExecutive Vice President – REQ \n\n\n\nBrand Storytelling \n\n\n\n\n\nCortney Clardy\n\n\n\nAccount Director at REQ \n\n\n\nBrand Storytelling
URL:https://lvima.com/events/2020-digital-technology-and-planning-day/
LOCATION:A Virtual Event\, Address Unknown\, Las Vegas and Henderson\, NV\, 89109\, United States
CATEGORIES:Educational,Mixer
ATTACH;FMTTYPE=image/png:https://lvima.com/wp-content/uploads/2020/02/dtpd-2020.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20200708T120000
DTEND;TZID=America/Los_Angeles:20200708T133000
DTSTAMP:20260419T080835
CREATED:20200618T192709Z
LAST-MODIFIED:20200708T173747Z
UID:10000007-1594209600-1594215000@lvima.com
SUMMARY:Best of the West Virtual Event
DESCRIPTION:Marketers Come Together to Discuss Opportunities for Change\nDigital marketing organizations of the West – LVIMA\, sfBIG\, ThinkLA\, AZIMA\, Seattle Interactive and One Club San Diego are coming together to host the largest (virtual) gathering of its kind. \nJoin us as top brands and agencies from Entertainment\, Gaming\, Finance\, Tech\, and more share how they’re working with partners to create smart\, sensitive marketing in extraordinary times. \nThis event isn’t simply about “marketing in chaos”; it’s about stories and examples of how\, as marketers\, our organizations need to be forces of change and hope. This is marketing at its best. Yet we know we can be even better. We can do more. \nJoin the conversation and learn how we can all move forward and be better together. We need your influential voice to help us create a rallying message of hope and progress. \nRSVP TODAY \nOrganizations\nThis event is a joint venture by: \n\n		\n		\n			\n				\n			\n			\n				\n			\n			\n				\n			\n			\n				\n			\n			\n				\n			\n			\n		\n \nOur Host\n \nDoug Zanger\nSenior Editor\nAdWeek\nAZIMA Speakers\n\n\n\n \nJena Coolidge McGovern\nSenior Vice President\, Marketing & Communications at Arizona Commerce Authority \nAZIMA President \n\n\n\n\n\n \nStephen Heitz\nChief Innovation Officer\, LAVIDGE \nAZIMA Treasurer \n\n\n\n\nLVIMA Speakers\n\n\n\n \nArlene Wszalek \nVice President\, Client Solutions at Allied Global Marketing \nLVIMA Advisory Board \n\n\n\n\n \nJeff De Korte \nVP E-Commerce & Digital Marketing at Caesars Entertainment \n\n\n\n\nSFBig Speakers\n\n\n\n \nBen Stuart\nCMO\, Bank of the West \n  \n\n\n\n\n\n \nMike Parker\nGlobal CEO\, iCrossing \n\n\n\n\nSIMM\n\n\n\n \nKathy Dillon \nPresident\, West Region \nSpark Foundry \n\n\n\n\nThinkLA\n\n\n\n \nDavid Angelo \nFounder\, Chairman \nDavid&Goliath
URL:https://lvima.com/events/best-of-the-west-virtual-event/
LOCATION:A Virtual Event\, Address Unknown\, Las Vegas and Henderson\, NV\, 89109\, United States
CATEGORIES:Educational
ATTACH;FMTTYPE=image/png:https://lvima.com/wp-content/uploads/2020/06/Best-of-the-West.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20200603T120000
DTEND;TZID=America/Los_Angeles:20200603T130000
DTSTAMP:20260419T080835
CREATED:20200528T000403Z
LAST-MODIFIED:20200528T154039Z
UID:10000002-1591185600-1591189200@lvima.com
SUMMARY:CMO Roundtable: A Sports Marketing Conversation with Heidi & Brian
DESCRIPTION:Our Topic\nYou loved Brian Killingsworth\, CMO of the Vegas Golden Knights\, at last year’s DTPD so much that we’re bringing him back! This time\, he’s joined by one bada$$ CMO\, Heidi Pearson Browning! As the CMO of the National Hockey League\, Heidi has been recognized as one of Billboard’s 50 Most Powerful Women in Music and inducted into the sfBIG Advertising Hall of Fame\, she’s also given a TED Talk on Harnessing Your Positivity Quotient and has been on Industry Boards including Ad Council\, AAF-Vice Chair West Coast\, and Digital Ascendants. \nWhat does the future of sports marketing look like?  Sports usually brings us all together but today\, we can’t be all together.  How are CMOs planning for a world that resists planning? Heidi and Brian will talk all things Sports Marketing – from how they’re currently planning\, to shifting fan behaviors to content strategies to client relationships and more. \nThis is one can’t miss virtual event! \nOur Venue\nYour office\, your bedroom\, your living room\, the backyard or the kitchen.  Yup\, we are still virtual and loving it! \nOur Panelists\n \nBrian Killingsworth \nChief Marketing Officer \nVegas Golden Knights \n \nHeidi Browning Pearson \nEVP and Chief Marketing Officer \nNational Hockey League \n 
URL:https://lvima.com/events/cmo-roundtable-a-sports-marketing-conversation-with-heidi-brian/
LOCATION:A Virtual Event\, Address Unknown\, Las Vegas and Henderson\, NV\, 89109\, United States
CATEGORIES:Educational
ATTACH;FMTTYPE=image/png:https://lvima.com/wp-content/uploads/2020/05/June-2020-Event.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20200520T120000
DTEND;TZID=America/Los_Angeles:20200520T130000
DTSTAMP:20260419T080835
CREATED:20200205T051124Z
LAST-MODIFIED:20200513T181546Z
UID:10000029-1589976000-1589979600@lvima.com
SUMMARY:Staying Human in the Age of Data
DESCRIPTION:A Fireside Chat with Rishad Tobaccowala & Skyler Beresini\nOur digital fire is roaring as we host a fireside chat with industry legend\, Rishad Tobaccowala. Joined by Skyler Beresini from Quantcast\, this is a conversation to inspire\, one that resonates with both CMOs and interns. With leaders and revolutionaries. You’ll hear about Turds (yep\, we said it!)\, Soul\, Data\, Magic and what it is to create a successful career and life. We’ll discuss the importance of investing in not only the data\, but also the art and soul of your business. Staying Human in the Age of Data is “a book about cool data that does not forget warm humanity.” \nCo-Host & Event Sponsor – Quantcast\nQuantcast is on a mission to help brands grow in the AI era. We are creating the System of Intelligence for the marketing ecosystem so clients can make every customer engagement smarter\, faster and more relevant. \nSince 2006\, we’ve been building Q – the world’s largest AI-driven audience behavior platform for the open Internet that today directly quantifies over 100 million web and mobile destinations. Q powers the Quantcast Intelligence Cloud\, our suite of audience insights\, targeting and measurement solutions designed to understand\, influence\, convert and measure the consumer journey. Marketers\, agencies\, consultancies\, and publishers use the Quantcast Intelligence Cloud to discover new customers\, drive incremental growth and deliver business outcomes.  Learn More Here. \nAbout Rishad\nRishad Tobaccowala is a Senior Advisor to the Publicis Groupe where he has spent his entire 37 career\, most recently serving as the Chief Growth Officer and Chief Strategist of the Groupe. Tobaccowala was named by BusinessWeek as one of the top business leaders for his pioneering innovation and TIME magazine dubbed him one of five “Marketing Innovators. He is in the Ad Age Interactive Hall of Fame and has received a lifetime achievement silver medal award from the Chicago Ad Federation \nRishad is also the author of “Restoring the Soul of Business: Staying Human in The Age of Data” which helps people think\, feel and see differently about how to grow their companies\, their teams and themselves to remain relevant in transformational times. \nRishad is also the Chairman of The Tobaccowala Foundation which helps 10\,000 people in India gain better healthcare and education. \nRishad has a BS in Mathematics from the University of Bombay and an MBA from the Booth School of Business at the University of Chicago. \nLearn More Here \nBonus Zoom Happy Hour Reservation!\nEveryone who RSVPs for this webinar is also automatically invited to our super-exclusive\, happy hour event on May 13 at 4pm!  Join us and stay connected…virtually!
URL:https://lvima.com/events/staying-human-in-the-age-of-data/
LOCATION:A Virtual Event\, Address Unknown\, Las Vegas and Henderson\, NV\, 89109\, United States
CATEGORIES:Educational
ATTACH;FMTTYPE=image/png:https://lvima.com/wp-content/uploads/2020/02/May-2020-Event-Final.png
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BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20200513T160000
DTEND;TZID=America/Los_Angeles:20200513T170000
DTSTAMP:20260419T080835
CREATED:20200512T192531Z
LAST-MODIFIED:20200513T181434Z
UID:10000033-1589385600-1589389200@lvima.com
SUMMARY:LVIMA Virtual Happy Hour with Quantcast
DESCRIPTION:An Exclusive\, Virtual Happy Hour\nJoin us for an exclusive Happy Hour before our 5/20 Fireside Chat with Senior Advisor to the Publicis Groupe\, Rishad Tobaccowala and Quantcast. Pets\, kids\, partners welcome. You bring the drinks. We’ll bring the fun! \nRSVP HERE\nCo-Host & Event Sponsor – Quantcast\nQuantcast is on a mission to help brands grow in the AI era. We are creating the System of Intelligence for the marketing ecosystem so clients can make every customer engagement smarter\, faster and more relevant. \nSince 2006\, we’ve been building Q – the world’s largest AI-driven audience behavior platform for the open Internet that today directly quantifies over 100 million web and mobile destinations. Q powers the Quantcast Intelligence Cloud\, our suite of audience insights\, targeting and measurement solutions designed to understand\, influence\, convert and measure the consumer journey. Marketers\, agencies\, consultancies\, and publishers use the Quantcast Intelligence Cloud to discover new customers\, drive incremental growth and deliver business outcomes.  Learn More Here. \nFeaturing the Whaddya Got Cocktail\nDedicated to the special ingredients that we’ve accumulated. \nRecipe\n\n1.5 oz of that flavored vodka that sounded good but was a little disappointing OR that gin you still have\n1 oz of Campari or Contreau or Amaretto or Kahlua\n.5 oz of Grenadine or Lime Juice or Sweet Vermouth\nSoda water or tonic or seltzer (does anyone know the difference between these???)\n1 wedge of that shaky Lemon that’s left over\n\nDirections\nLook in the back of your fridge on that shelf you haven’t seen since that one Game of Thrones party.  Gather available ingredients.  Do martini olives go bad? \nFill shaker with Whaddya Got\, add 1 cup ice.  Shake and say a brief prayer. \nServe in a highball glass\, or up\, or in a martini glass or just put a straw in the shaker. \nProceed with caution.
URL:https://lvima.com/events/lvima-virtual-happy-hour-with-quantcast/
LOCATION:A Virtual Event\, Address Unknown\, Las Vegas and Henderson\, NV\, 89109\, United States
CATEGORIES:Mixer
ATTACH;FMTTYPE=image/png:https://lvima.com/wp-content/uploads/2020/05/LVIMA-Virtual-Event-Series-May-13.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20200423T120000
DTEND;TZID=America/Los_Angeles:20200423T140000
DTSTAMP:20260419T080835
CREATED:20200205T050916Z
LAST-MODIFIED:20200423T161252Z
UID:10000028-1587643200-1587650400@lvima.com
SUMMARY:Apart But Together - Stay Educated\, Entertained & Connected
DESCRIPTION:Attendees!  Any Trouble Accessing the Webinar Contact us at membership@lvima.com\nApart But Together – Stay Educated\, Entertained & Connected\nSpice up your lunch break with new industry insights! Join us as we host a session  with GumGum CEO\, Phil Schraeder\, to discuss the California Consumer Privacy Act (CCPA) and how it’s shaking up the marketing industry! Ready or not\, CCPA is here\, expanding the rights consumers have to how their data is used\, shared and stored. Ultimately\, this affects ALL brands that want to reach the right audiences and enhance user experiences. So what does this mean for brands? Phil will share some essential tips and tricks to make your business more “privacy forward.” He will also be joined by a special guest presenter\, TJ Albert\, the Director of Global Compliance and Legal Affairs at GumGum\, who will shine light on how CCPA affects  marketers from a legal standpoint. \nTake this chance to get dressed up and attend our first virtual LVIMA event! We will bring the spirit of LVIMA fellowship to a computer (very) near you! And we won’t ask what’s in that cup you’re drinking – we already know! \nOur Sponsor – GumGum\nGumGum is an artificial intelligence company with a focus on computer vision. GumGum’s mission is to unlock the value of visual content produced daily across diverse data sets. With its proprietary technology\, GumGum teaches  machines to see in order to solve hard problems. Since 2008\, the company has applied its patented capabilities to serve a variety of industries from advertising to professional sports\, with more to come. \nFor more on GumGum\, click here. \nOur Speakers\nAbout Phil\nPhil Schraeder is a seasoned media industry executive and recognized thought leader on the subjects of digital advertising and programmatic technologies. As Chief Executive Officer\, Schraeder is responsible for GumGum’s success in revolutionizing the digital media and sports marketing industries. He is a regular contributor to Adweek\, AdExchanger and Fortune\, and a 2017 Los Angeles Business Journal’s CFO of the Year award honoree. Schraeder\, who joined GumGum in 2011\, served previously as the company’s President\, Chief Operating Officer and Chief Financial Officer. In those roles\, he developed the management\, revenue\, planning\, accounting\, controls and human resources infrastructures that fomented the company’s rapid expansion and growth.  Schraeder is an advocate for LGBTQ Equality and lives by the mantra\, “Don’t spend time with anyone or anywhere you can’t be your authentic self.” \nAbout TJ\nTJ Albert is the backbone of GumGum’s Global Compliance and Legal Affairs department. As a Global Compliance Officer\, TJ ensures that GumGum complies with state\, federal and international laws in all lines of business. TJ is committed to protecting the confidentiality\, integrity and availability of GumGum’s assets and those of its clients. Her hard work keeps clients safe from legal mishaps\, keeping their campaigns aligned with ever-shifting  global privacy standards. \nOur Location – Your Living Room.  Or Your Kitchen.\nWe don’t have location photos but hope you will find a comfortable spot to join us!
URL:https://lvima.com/events/apart-but-together-stay-educated-entertained-connected/
LOCATION:A Virtual Event\, Address Unknown\, Las Vegas and Henderson\, NV\, 89109\, United States
CATEGORIES:Educational
ATTACH;FMTTYPE=image/png:https://lvima.com/wp-content/uploads/2020/02/Apart-But-Together.png
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END:VCALENDAR