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DTSTART;TZID=America/Los_Angeles:20200520T120000
DTEND;TZID=America/Los_Angeles:20200520T130000
DTSTAMP:20260503T100848
CREATED:20200205T051124Z
LAST-MODIFIED:20200513T181546Z
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SUMMARY:Staying Human in the Age of Data
DESCRIPTION:A Fireside Chat with Rishad Tobaccowala & Skyler Beresini\nOur digital fire is roaring as we host a fireside chat with industry legend\, Rishad Tobaccowala. Joined by Skyler Beresini from Quantcast\, this is a conversation to inspire\, one that resonates with both CMOs and interns. With leaders and revolutionaries. You’ll hear about Turds (yep\, we said it!)\, Soul\, Data\, Magic and what it is to create a successful career and life. We’ll discuss the importance of investing in not only the data\, but also the art and soul of your business. Staying Human in the Age of Data is “a book about cool data that does not forget warm humanity.” \nCo-Host & Event Sponsor – Quantcast\nQuantcast is on a mission to help brands grow in the AI era. We are creating the System of Intelligence for the marketing ecosystem so clients can make every customer engagement smarter\, faster and more relevant. \nSince 2006\, we’ve been building Q – the world’s largest AI-driven audience behavior platform for the open Internet that today directly quantifies over 100 million web and mobile destinations. Q powers the Quantcast Intelligence Cloud\, our suite of audience insights\, targeting and measurement solutions designed to understand\, influence\, convert and measure the consumer journey. Marketers\, agencies\, consultancies\, and publishers use the Quantcast Intelligence Cloud to discover new customers\, drive incremental growth and deliver business outcomes.  Learn More Here. \nAbout Rishad\nRishad Tobaccowala is a Senior Advisor to the Publicis Groupe where he has spent his entire 37 career\, most recently serving as the Chief Growth Officer and Chief Strategist of the Groupe. Tobaccowala was named by BusinessWeek as one of the top business leaders for his pioneering innovation and TIME magazine dubbed him one of five “Marketing Innovators. He is in the Ad Age Interactive Hall of Fame and has received a lifetime achievement silver medal award from the Chicago Ad Federation \nRishad is also the author of “Restoring the Soul of Business: Staying Human in The Age of Data” which helps people think\, feel and see differently about how to grow their companies\, their teams and themselves to remain relevant in transformational times. \nRishad is also the Chairman of The Tobaccowala Foundation which helps 10\,000 people in India gain better healthcare and education. \nRishad has a BS in Mathematics from the University of Bombay and an MBA from the Booth School of Business at the University of Chicago. \nLearn More Here \nBonus Zoom Happy Hour Reservation!\nEveryone who RSVPs for this webinar is also automatically invited to our super-exclusive\, happy hour event on May 13 at 4pm!  Join us and stay connected…virtually!
URL:https://lvima.com/events/staying-human-in-the-age-of-data/
LOCATION:A Virtual Event\, Address Unknown\, Las Vegas and Henderson\, NV\, 89109\, United States
CATEGORIES:Educational
ATTACH;FMTTYPE=image/png:https://lvima.com/wp-content/uploads/2020/02/May-2020-Event-Final.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20200428T160000
DTEND;TZID=America/Los_Angeles:20200428T173000
DTSTAMP:20260503T100848
CREATED:20200426T193533Z
LAST-MODIFIED:20200428T181248Z
UID:10000032-1588089600-1588095000@lvima.com
SUMMARY:LVIMA Virtual Event Series with GumGum
DESCRIPTION:Share The Joy of Virtual Togetherness!\nLet’s get together and stay connected.  We’ll have group discussions and some breakout sessions – what are you doing to rock it during these strange times? \nWe’ll also feature a few members with special talents.  Do you have the perfect cocktail recipe?  Are your S’mores the best S’mores ever?  Do you want to regale us with song?  We need to know!  We’ll select a few featured members to share their talents. \nOur Sponsor – GumGum\nGumGum is an artificial intelligence company with a focus on computer vision. GumGum’s mission is to unlock the value of visual content produced daily across diverse data sets. With its proprietary technology\, GumGum teaches  machines to see in order to solve hard problems. Since 2008\, the company has applied its patented capabilities to serve a variety of industries from advertising to professional sports\, with more to come. \nFor more on GumGum\, click here. \nFeaturing the Whaddya Got Cocktail\nDedicated to the special ingredients that we’ve accumulated. \nRecipe\n\n1.5 oz of that flavored vodka that sounded good but was a little disappointing OR that gin you still have\n1 oz of Campari or Contreau or Amaretto or Kahlua\n.5 oz of Grenadine or Lime Juice or Sweet Vermouth\nSoda water or tonic or seltzer (does anyone know the difference between these???)\n1 wedge of that shaky Lemon that’s left over\n\nDirections\nLook in the back of your fridge on that shelf you haven’t seen since that one Game of Thrones party.  Gather available ingredients.  Do martini olives go bad? \nFill shaker with Whaddya Got\, add 1 cup ice.  Shake and say a brief prayer. \nServe in a highball glass\, or up\, or in a martini glass or just put a straw in the shaker. \nProceed with caution.
URL:https://lvima.com/events/lvima-virtual-event-series-with-gumgum/
LOCATION:LVIMA Virtual Tavern\, In Yo House\, Las Vegas & Henderson\, NV\, It's Complicated\, United States
CATEGORIES:Educational,Mixer
ATTACH;FMTTYPE=image/png:https://lvima.com/wp-content/uploads/2020/04/LVIMA-Virtual-Event-Series-2.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20200423T120000
DTEND;TZID=America/Los_Angeles:20200423T140000
DTSTAMP:20260503T100848
CREATED:20200205T050916Z
LAST-MODIFIED:20200423T161252Z
UID:10000028-1587643200-1587650400@lvima.com
SUMMARY:Apart But Together - Stay Educated\, Entertained & Connected
DESCRIPTION:Attendees!  Any Trouble Accessing the Webinar Contact us at membership@lvima.com\nApart But Together – Stay Educated\, Entertained & Connected\nSpice up your lunch break with new industry insights! Join us as we host a session  with GumGum CEO\, Phil Schraeder\, to discuss the California Consumer Privacy Act (CCPA) and how it’s shaking up the marketing industry! Ready or not\, CCPA is here\, expanding the rights consumers have to how their data is used\, shared and stored. Ultimately\, this affects ALL brands that want to reach the right audiences and enhance user experiences. So what does this mean for brands? Phil will share some essential tips and tricks to make your business more “privacy forward.” He will also be joined by a special guest presenter\, TJ Albert\, the Director of Global Compliance and Legal Affairs at GumGum\, who will shine light on how CCPA affects  marketers from a legal standpoint. \nTake this chance to get dressed up and attend our first virtual LVIMA event! We will bring the spirit of LVIMA fellowship to a computer (very) near you! And we won’t ask what’s in that cup you’re drinking – we already know! \nOur Sponsor – GumGum\nGumGum is an artificial intelligence company with a focus on computer vision. GumGum’s mission is to unlock the value of visual content produced daily across diverse data sets. With its proprietary technology\, GumGum teaches  machines to see in order to solve hard problems. Since 2008\, the company has applied its patented capabilities to serve a variety of industries from advertising to professional sports\, with more to come. \nFor more on GumGum\, click here. \nOur Speakers\nAbout Phil\nPhil Schraeder is a seasoned media industry executive and recognized thought leader on the subjects of digital advertising and programmatic technologies. As Chief Executive Officer\, Schraeder is responsible for GumGum’s success in revolutionizing the digital media and sports marketing industries. He is a regular contributor to Adweek\, AdExchanger and Fortune\, and a 2017 Los Angeles Business Journal’s CFO of the Year award honoree. Schraeder\, who joined GumGum in 2011\, served previously as the company’s President\, Chief Operating Officer and Chief Financial Officer. In those roles\, he developed the management\, revenue\, planning\, accounting\, controls and human resources infrastructures that fomented the company’s rapid expansion and growth.  Schraeder is an advocate for LGBTQ Equality and lives by the mantra\, “Don’t spend time with anyone or anywhere you can’t be your authentic self.” \nAbout TJ\nTJ Albert is the backbone of GumGum’s Global Compliance and Legal Affairs department. As a Global Compliance Officer\, TJ ensures that GumGum complies with state\, federal and international laws in all lines of business. TJ is committed to protecting the confidentiality\, integrity and availability of GumGum’s assets and those of its clients. Her hard work keeps clients safe from legal mishaps\, keeping their campaigns aligned with ever-shifting  global privacy standards. \nOur Location – Your Living Room.  Or Your Kitchen.\nWe don’t have location photos but hope you will find a comfortable spot to join us!
URL:https://lvima.com/events/apart-but-together-stay-educated-entertained-connected/
LOCATION:A Virtual Event\, Address Unknown\, Las Vegas and Henderson\, NV\, 89109\, United States
CATEGORIES:Educational
ATTACH;FMTTYPE=image/png:https://lvima.com/wp-content/uploads/2020/02/Apart-But-Together.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20191017T170000
DTEND;TZID=America/Los_Angeles:20191017T200000
DTSTAMP:20260503T100848
CREATED:20190124T054850Z
LAST-MODIFIED:20191017T232010Z
UID:10000009-1571331600-1571342400@lvima.com
SUMMARY:Content & Cocktails & Hockey\, Oh My
DESCRIPTION:Hockey is Back!\nHockey is back in session and so are we!\n\nThis October event is based on your feedback for MORE night events and MORE content. Join us for an interactive night of digital knowledge drops before the puck drops – Knights vs. (Ottawa) Senators. We know you’re already planning to wear some VGK gear to work\, so come dressed as you are. Face paint is 100% acceptable.\n\nPWKY Tavern on Flamingo is the perfect place to learn\, mingle and watch some hockey. Not into hockey (GASP!)\, don’t fret\, PKWY has plenty of games like Giant Jenga\, Giant Chess\, pool and Cornhole along with a 250+ beer menu\, which all adds up to FUN.\nOur Sponsor – Digilant\n\nDigilant is a programmatic buying company\, designed for both agencies and brands. We connect people and technology to create a perfect blend of strategy\, insight and efficiency that will elevate any marketing team to find massive success. We also support advertisers who are moving towards programmatic self-sufficiency by aligning with and training them on the right set of programmatic platforms and technologies. \nVisit their site to learn more here. \n\nOur Location – PKWY Tavern on Flamingo Road
URL:https://lvima.com/events/content-cocktails-hockey-oh-my/
LOCATION:PKWY Tavern\, 9820 W Flamingo Road\, Las Vegas\, NV\, NV\, 89147\, United States
CATEGORIES:Educational,Mixer
ATTACH;FMTTYPE=image/png:https://lvima.com/wp-content/uploads/2019/01/LVIMA-October-Content-Cocktails-Hockey-oh-my2.png
ORGANIZER;CN="Ben Laifsky":MAILTO:ben@hmglv.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20190801T130000
DTEND;TZID=America/Los_Angeles:20190801T180000
DTSTAMP:20260503T100848
CREATED:20190124T051353Z
LAST-MODIFIED:20210713T133859Z
UID:10000039-1564664400-1564682400@lvima.com
SUMMARY:2019 Digital Technology & Planning Day
DESCRIPTION:DTPD – The Can’t-Miss Event of the Summer\nWhat: We’re bringing 8 innovative partners to share their knowledge + a rockin’ cocktail party after!\n\nEvery year we bring together brands and agencies to understand more about the newest marketing technologies and innovations that will make an impact on your Q4 and 2019 budgets. Get ready to be a ROCKSTAR with your boss!\n\nWe’ve hand-selected 8 partners to impart alllllllll their knowledge (preferably in costume) in 10 fun-filled minutes. In addition\, we’ve added 2 Fireside Chats with Senior-level experts and CMOs in our industry to get the intimate details around their marketing strategies. Stay tuned as we announce our speakers!\n\nWhen the content wraps up\, Digilant is helping us to unwind with cocktails and finger foods.\nThe Day…\n\n 	Doors Open at 1:30\n 	Our Program 2:00-5:00\n 	Our Mixer:  5:00-7:00\n\nPresenting Sponsors\n\n		\n		\n			\n				\n			\n			\n				\n			\n			\n				\n			\n			\n				\n			\n			\n				\n			\n			\n				\n			\n			\n				\n			\n			\n				\n			\n			\n				\n			\n			\n				\n			\n			\n		\n\nCocktail Sponsors\n\n\nDigilant is a programmatic buying company\, designed for both agencies and brands. We connect people and technology to create a perfect blend of strategy\, insight and efficiency that will elevate any marketing team to find massive success. We also support advertisers who are moving towards programmatic self-sufficiency by aligning with and training them on the right set of programmatic platforms and technologies.\n\nVisit their site to learn more here.\n\nTREMOR VIDEO is the leading programmatic video platform built for storytelling\, matching advertisers with their desired audiences—wherever they may be. Through custom video experiences delivered across all screens including mobile\, tablet\, and Connected TV\, we help advertisers create meaningful\, personalized moments with their prospective customers and provide insights that enable brands to know their audiences better. Video is at the core of everything we do. Building on 10 years of proven expertise and innovation in video\, Tremor Video DSP is mapping the future of digital video through strategic\, specialized partnerships with industry leaders that curate custom\, exclusive audiences across both data and video supply. Tremor Video is a Taptica Company.\nOur Venue – The Hard Rock Cafe\nWe are so pleased to return to the Hard Rock Cafe on Las Vegas Boulevard.  This will be the third year the Hard Rock has been the home of Digital Technology and Planning Day!\n\n\n		\n		\n			\n				\n			\n			\n				\n			\n			\n				\n			\n		\n\nOur Keynote Speaker\n\nBrian Killingsworth\nChief Marketing Officer\nVegas Golden Knights\n\nOur Speakers\nWatch this space for information about our speakers!\n\n\n		\n		\n			\n				\n			\n				\n				Phil Cara – Chief Revenue Officer\, Eyeview\n				\n			\n				\n			\n				\n				Farid Fordham – Director\, Business Development\, The Trade Desk\n				\n			\n				\n			\n				\n				Chris Evans – VP\, Media & Publishing\, R&R Partners\n				\n			\n				\n			\n				\n				Sara Hall – Director of Product Marketing\, Quantcast\n				\n			\n				\n			\n				\n				Lauren Medina – Programmatic Supervisor\, R&R Partners\n				\n			\n				\n			\n				\n				Nick Peroni – Director of Sales\, Netmining\n				\n			\n				\n			\n				\n				Brett Peterson – Senior Account Executive\, Netmining\n				\n			\n				\n			\n				\n				Laura Salant – Managing Director & Chief Storyteller\, Insights Consultancy\, Undertone\n				\n			\n				\n			\n				\n				Aleck Schleider – Senior Vice President of Client and Data Strategy – Amobee\n				\n			\n				\n			\n				\n				Michael Thill – Director of Client Development\, Centro\n				\n			\n				\n			\n				\n				Ken Weiner – CTO\,  GumGum
URL:https://lvima.com/events/2019-digital-technology-planning-day/
LOCATION:Hard Rock Cafe\, 3771 S Las Vegas Blvd #120\, Las Vegas\, NV\, 89109\, United States
CATEGORIES:Educational,Mixer
ATTACH;FMTTYPE=image/png:https://lvima.com/wp-content/uploads/2019/01/dtpd-2019.png
ORGANIZER;CN="Ben Laifsky":MAILTO:ben@hmglv.com
GEO:36.104192;-115.172249
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=Hard Rock Cafe 3771 S Las Vegas Blvd #120 Las Vegas NV 89109 United States;X-APPLE-RADIUS=500;X-TITLE=3771 S Las Vegas Blvd #120:geo:-115.172249,36.104192
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20190620T070000
DTEND;TZID=America/Los_Angeles:20190620T090000
DTSTAMP:20260503T100848
CREATED:20190516T174109Z
LAST-MODIFIED:20190612T151455Z
UID:10000010-1561014000-1561021200@lvima.com
SUMMARY:Personalize This!
DESCRIPTION:About Personalize This!\nEyeview is raising the stakes again! This time\, they are partnering with us on a NEW event concept. Innovative\, fun and giving back are a few adjectives that describe the concept. Sounds just like our members\, right?! \nJoin us as Eyeview’s Andrew Fox & his creative cohorts lead us through a fun\, interactive Workshop that illuminates the power of personalized\, performance-based video advertising! To top it off\, by participating\, you’ll be getting involved with Big Brothers\, Big Sisters of Southern Nevada! \nThe highly personalized and contextually relevant video ad you create at this hands-on Workshop will be pit against other team’s creative. \nWhich will best engage and drive your assigned target audience to action? \nMay the best LVIMA team win!! \nPS – While this event is highly interactive\, you’ll simply need to bring your fabulous\, smart self! Eyeview will be supplying all assets & tech needed to participate. \nOur Sponsor\n\n\nToday’s marketing is all about the outcome. So is Eyeview.\n\nEyeview is a video marketing technology company and industry leader in 1-to-1 outcome-based video marketing.  Eyeview drives measurable\, incremental sales\, online and offline by creating and delivering millions of data-driven personalized videos locally\, to consumers at a national scale. \nThrough proprietary VideoIQ® technology\, Eyeview easily leverages brand\, product and consumer data to create and deliver personalized video ads to every consumer and ultimately drive sales and a guaranteed return on investment. Eyeview applies machine learning and decisioning algorithms built specifically to drive business objectives across retail\, e-commerce\, CPG and automotive verticals\, closing the loop between brand communication and consumer action. \nHeadquartered in New York City\, with offices in L.A. and Chicago\, Eyeview serves the nation’s top brands\, including P&G\, Walgreens\, Sony PlayStation\, Clorox\, Lowe’s\, Honda\, Caesars Entertainment\, Petco and Uber. \n\nThe Venue – The Sayers Club Las Vegas\nAs one of Hollywood’s best-loved live music venues\, The Sayers Club exudes a sense of rogue sophistication and musicianship that perfectly complements its second location within SLS Las Vegas. The refined\, yet raw space showcases amazing live performances by emerging and acclaimed artists\, representing the true Sayers’ experience – one that is built on sound and space. From its iconic stage to its Strip-facing outdoor patio\, the intimate venue welcomes musical talents and enthusiasts alike.
URL:https://lvima.com/events/personalize-this/
LOCATION:The Sayers Club Las Vegas\, 2535 S Las Vegas Blvd\, Las Vegas\, NV\, NV\, 89109\, United States
CATEGORIES:Educational
ATTACH;FMTTYPE=image/png:https://lvima.com/wp-content/uploads/2019/06/personalize-this.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20190411T070000
DTEND;TZID=America/Los_Angeles:20190411T090000
DTSTAMP:20260503T100848
CREATED:20190124T045809Z
LAST-MODIFIED:20190409T184850Z
UID:10000038-1554966000-1554973200@lvima.com
SUMMARY:Artificial Intelligence and the Future of Advertising Breakfast
DESCRIPTION:Our Topic – Artificial Intelligence and the Future of Advertising\nArtificial intelligence is the buzzword from 2018 and the foreseeable future. Learn more about how advertisers are fueling campaigns\, finding their ‘dream customers’ and personalizing messaging with AI in an innovation-focused panel moderated by Quantcast’s Steven Feldman. \nOur Event Sponsor – Quantcast\nQuantcast is on a mission to help brands grow in the AI era. We are creating the System of Intelligence for the marketing ecosystem so clients can make every customer engagement smarter\, faster and more relevant. \nSince 2006\, we’ve been building Q – the world’s largest AI-driven audience behavior platform for the open Internet that today directly quantifies over 100 million web and mobile destinations. Q powers the Quantcast Intelligence Cloud\, our suite of audience insights\, targeting and measurement solutions designed to understand\, influence\, convert and measure the consumer journey. Marketers\, agencies\, consultancies\, and publishers use the Quantcast Intelligence Cloud to discover new customers\, drive incremental growth and deliver business outcomes. \nFor more information\, visit their site. \nOur Panel Moderator\n \n  \nChris Evans\nVP of Media & Publishing\nR&R Partners\n\n  \n  \n  \n \n\nSteven Feldman\nNorth America Marketing Lead\nQuantcast\nSteven is currently the North American Marketing Lead at Quantcast. In this role\, Steven oversees all Marketing efforts including events\, experiential marketing\, customer marketing and sales enablement.  Steven has been at Quantcast for over 2 years\, and prior to this role led the strategic client pitch process. \nPrior to Quantcast\, Steven spent over 15 years at leading Media Agencies including MediaVest and UM. At MediaVest\, Steven worked exclusively on the Walmart account\, overseeing all media planning and digital innovation.  At UM\, Steven worked across multiple media teams and markets before ultimately leading media strategy and digital investment for top clients including Microsoft\, Mastercard and Verizon FiOS. \nSteven is a seasoned media professional with over 20 years of experience in driving innovation and creating unique measurement solutions tying media strategy and investment to business outcomes. \n \n\nJustin Cohen\nPresident\nIMI\n  \n  \n  \n  \n  \n  \n\nMegan Estrada\nVP of Media\nMGM Resorts International\n  \n  \n  \n  \n  \n  \n  \n \n\nTricia Elder\nAccount Director\nR&R Partners\n  \n  \n  \n  \n  \nOur Location:  R&R Partners\nSome of our finest content events in the last few years have been hosted by R&R Partners. \nR&R Partners creates communications that spring from our ability to see and understand the total competitive landscape in which our clients do business. This 360 perspective inspires a unique brand of creative audacity which addresses all audiences\, ignites conversations\, and incites action through iconic work. A prime example is the “What happens here\, stays here” campaign for Las Vegas\, which earned us a front-page profile in The New York Times. According to Ad Age\, R&R Partners is among the top 30 “Best Places to Work in Marketing & Media” and our strategic thinking has been covered by The Wall Street Journal\, USA Today\, Forbes\, Dateline NBC and ABC Nightline. Learn more by visiting www.rrpartners.com\, stopping by our Las Vegas headquarters\, or checking out our offices in Denver\, Los Angeles\, Phoenix\, Reno\, Salt Lake City and Washington\, D.C. \n\n		\n		\n			\n				\n			\n			\n				\n			\n				\n				R&R\n				\n			\n				\n			\n				\n				R&R
URL:https://lvima.com/events/artificial-intelligence-and-the-future-of-advertising-breakfast/
LOCATION:R&R Partners\, 900 S Pavilion Center Dr Suite 100\, Las Vegas\, NV\, 89144\, United States
CATEGORIES:Educational
ATTACH;FMTTYPE=image/png:https://lvima.com/wp-content/uploads/2019/01/artificial-intelligence-and-the-future-of-advertising.png
ORGANIZER;CN="Ben Laifsky":MAILTO:ben@hmglv.com
GEO:36.1612488;-115.32943
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20181011T070000
DTEND;TZID=America/Los_Angeles:20181011T090000
DTSTAMP:20260503T100848
CREATED:20180828T173851Z
LAST-MODIFIED:20181008T182146Z
UID:10000035-1539241200-1539248400@lvima.com
SUMMARY:Native & Branded Content: A Love Affair for 2019
DESCRIPTION:Our Topic\nConsumers are going all in on content\, is your brand keeping pace? Native is growing faster than display\, companies like Coca-Cola are spending more on content creation than TV advertising. B2C or B2B\, it doesn’t matter\, consumers trust content and brands are quickly shifting spend in this direction. Learn how to best tackle this fast growing area with Triplelift and our panel of experts. \nOur Sponsor – TripleLift\nTripleLift is the programmatic technology company that makes native\, branded content and OTT simple\, scalable\, and effective. Leveraging pioneering computer vision technology\, TripleLift seamlessly transforms content like images and video into engaging in-feed native ads that match the unique look and feel of a publisher’s website. Accessible via the industry’s first and largest real-time\, native programmatic exchange\, TripleLift helps marketers reach millions of consumers across any device\, at scale. \nSince 2012\, TripleLift has delivered meaningful results for some of the world’s biggest brands through what it calls the next evolution of display advising. TripleLift was named 212 NYC and The New York Times Ad Tech Startup of the Year\, joined the Forbes list of Most Promising Companies in America in 2015 and was named one of Crain’s New York Business’s Best Places to Work in NYC. \nFor more information\, please visit https://triplelift.com. \nOur Panel\nBelinda Englman\nVP/Digital at LVRJ\n \nBelinda Englman is the Vice President\, Digital at the Las Vegas Review-Journal. She has more than twenty years of experience in regional\, national and global digital advertising and brand publishing services with positions that have been based in the U.S. and abroad. Englman was general manager of the 435 Digital Agency. Prior to that\, she was general manager of the Tribune’s digital circular site\, ChicagoShopping.com. Englman has also served as president and representative director of Harlequin Japan\, and as director of international retail business development and global internet development of Harlequin\, Toronto.\n \nJason Kleinman\nGeneral Manager of Branded Content at TripleLift\n \nJason heads Branded Content at TripleLift.  Previously\, he was the Vice President of Global Ad Product Strategy and Brand Solutions at Hearst Media.  He has with both the Guardian and New York Times and is a graduate of Columbia University.\n \n \n \n \n \n \n \nBrandi Skrtich\nMedia Director at R&R Partners\n \nBrandi has a wealth of experience in media buying and management.  She is one of the “senior staffers\,” at R&R Partners. In her time with R&R Partners\, she’s risen from an assistant in media planning to leading the team as media director.  Her responsibilities include overseeing and supervising all paid media strategies\, planning and placement efforts\, including domestic consumer\, international as well as the business category\, for one of our biggest accounts\, the Las Vegas Convention and Visitors Authority and their multi-million dollar brand\, Las Vegas. \n \n \n 
URL:https://lvima.com/events/native-branded-content-a-love-affair-for-2019/
LOCATION:Cili Restaurant at the Bali Hai Golf Club\, 5160 S. Las Vegas Boulevard\, Las Vegas\, NV\, 89119\, United States
CATEGORIES:Educational
ATTACH;FMTTYPE=image/png:https://lvima.com/wp-content/uploads/2018/08/NativeAds_banner_01_2.png
ORGANIZER;CN="Ben Laifsky":MAILTO:ben@hmglv.com
GEO:36.0800239;-115.1764856
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=Cili Restaurant at the Bali Hai Golf Club 5160 S. Las Vegas Boulevard Las Vegas NV 89119 United States;X-APPLE-RADIUS=500;X-TITLE=5160 S. Las Vegas Boulevard:geo:-115.1764856,36.0800239
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20180802T123000
DTEND;TZID=America/Los_Angeles:20180802T180000
DTSTAMP:20260503T100848
CREATED:20180427T170702Z
LAST-MODIFIED:20180730T173525Z
UID:10000047-1533213000-1533232800@lvima.com
SUMMARY:Digital Technology & Planning Day 2018
DESCRIPTION:Limit 1 ticket per order\, please.  We ask that each attendee RSVP individually. \n——————————————————————————– \nDigital Planning Day is the one day of the year we help you play hookey!   \nLVIMA Members – We bring in amazing presenters and we help you prepare for your busy fall planning season with a close-up preview of the latest media\, advertising and marketing technologies.  You get a day out of the office\, and we bring on the content and the party. \nOur Event CoSponsor\nOur Cocktail CoSponsor\n  \nOur Presenting Sponsors\nWatch this space for continued announcements about our event sponsors. \n\n		\n		\n			\n				\n			\n			\n				\n			\n			\n				\n			\n			\n				\n			\n			\n				\n			\n			\n				\n			\n			\n				\n			\n			\n				\n			\n			\n				\n			\n			\n				\n			\n			\n				\n			\n			\n		\n \nThe Program\n\nRegistration at 1:30p.m. – please come early for check-in as we start promptly at 2p.m.!\nContent program from 2p.m.-5p.m.\nFollowed by Cocktail reception from 5p.m. to 7p.m.\n\nOur Venue\nWe are excited to return to the Hard Rock Cafe on the Las Vegas Strip for our event.  Located on Las Vegas Boulevard next to the MGM Grand\, the Hard Rock Cafe has one of the nicest event spaces in Las Vegas.  The event center has a meeting space and a reception area that overlooks the Strip.   \n\n		\n		\n			\n				\n			\n			\n				\n			\n			\n		\n \nParking and Ride Sharing\n\nParking instructions – Parking for Hard Rock Cafe is at the Showcase Mall parking garage\, adjacent to the venue.  The garage elevator exit  takes attendees to the side street at UA Theaters\, where they will walk up to the strip\, make a right and enter the Hard Rock Cafe.\nUber/Lyft options – Drop off/pick up for Hard Rock Cafe are on the side street next to the UA Theater entrance.
URL:https://lvima.com/events/digital-technology-planning-day-2018/
LOCATION:Hard Rock Cafe\, 3771 S Las Vegas Blvd #120\, Las Vegas\, NV\, 89109\, United States
CATEGORIES:Educational,Mixer
ATTACH;FMTTYPE=image/jpeg:https://lvima.com/wp-content/uploads/2018/04/Digital_Technology_PlanningDay_banner.jpg
ORGANIZER;CN="Ben Laifsky":MAILTO:ben@hmglv.com
GEO:36.104192;-115.172249
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=Hard Rock Cafe 3771 S Las Vegas Blvd #120 Las Vegas NV 89109 United States;X-APPLE-RADIUS=500;X-TITLE=3771 S Las Vegas Blvd #120:geo:-115.172249,36.104192
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20180510T070000
DTEND;TZID=America/Los_Angeles:20180510T090000
DTSTAMP:20260503T100848
CREATED:20180329T221239Z
LAST-MODIFIED:20180509T010952Z
UID:10000013-1525935600-1525942800@lvima.com
SUMMARY:LVIMA Sponsored Breakfast - Raise The Stakes
DESCRIPTION:Our Speaker\n\nAndrew Davis\nAndrew Davis is a bestselling author and keynote speaker. Before building and selling a thriving digital marketing agency\, Andrew produced for NBC and worked for The Muppets. He’s appeared in the New York Times and on the Today Show. He’s crafted documentary films and award-winning content for tiny start-ups and Fortune 500 brands. Today\, Andrew Davis teaches business leaders how to grow their businesses\, transform their cities\, and leave their legacy. \n \n\n \nRaise the Stakes:\nThe psychological phenomenon brilliant brands use to turn video views into revenue. \nWe’re ready to raise the stakes and go all in on video. We want to create engaging videos\, viral videos\, videos that capture our audience’s attention. Unfortunately\, our audience’s attention span is shorter than ever. So how do successful brands earn and maintain the attention of their video viewers? How do they create video after video that delivers real revenue results? \nMaybe\, just maybe\, in our quest to make our videos consumable we’ve made our videos unwatchable. It turns out\, the most successful video producers in the world don’t worry about how long their video is. Instead\, they force the audience to chase answers. \nIn this exhilarating 45-minute keynote presentation\, former television producer and bestselling author Andrew Davis will show you how to turn video duds into dynamite. You’ll be challenged to think like a reality tv editor\, and he’ll show you the five things that brilliant businesses do to transform their videos from boring to brilliant. More importantly\, you’ll learn the simple secret to creating videos that drive real revenue. \nAre you ready to transform attention into revenue?! \nOur Sponsor\nOUTCOME-BASED VIDEO MARKETING\n\n\nIt’s time to move past media metrics and ad delivery.  It’s time for video to drive results.\nToday’s marketing is all about the outcome. So is Eyeview.\nWith our proprietary VideoIQ® technology\, Eyeview easily leverages the brand\, product\, and consumer data to create and deliver 1-to-1 video ads to every consumer and ultimately drive sales. VideoIQ provides an elemental knowledge of video variables that powers a results-driven decision engine\, capable of making billions of decisions each day\, delivering the most relevant message to every consumer across television\, desktop\, mobile and Facebook. \nHeadquartered in New York City\, with offices in LA\, Detroit\, Seattle\, Chicago and London\, Eyeview serves the nation’s top brands\, including P&G\, Walgreens\, Lowe’s\, Honda\, BMW\, and Priceline. Eyeview was ranked as the second-fastest growing company in the Tri-State Area by Deloitte’s Technology Fast 500™. \n\nOur Panel of Experts\nAfter our keynote\, our panel of experts will share their insights and how they’ve used video to turn views into revenue. Panelists include: \n\nDina Sankari\nVP Client Solutions – Eyeview\nDina Sankari is a proven leader in the digital space with a passion for solving problems for marketers. As the VP of Client Solutions at Eyeview\, Dina leads a team of strategists who create personalized video programs that deliver real business outcomes. Prior to joining Eyeview\, Dina spent a decade overseeing digital planning at several media agencies for brands across the Retail\, CPG\, Auto and Travel verticals.\n \n \n  \n \nJoe Ward\nDir Hospitality Marketing-Bally’s\, Paris\, Planet Hollywood\nJoe has worked in the hospitality industry for 20+ years\, gaining experience in hotel operations\, sales\, and marketing. He has worked for MGM Resorts opening New York-New York Hotel & Casino and most recently the travel/tech companies of Orbitz and Viant. Leaving the start-up world after 10 years\, Joe returned to the hotel side and joined Caesars Entertainment as the Director of Hospitality Marketing. He is passionate about finding new ways to capture customers’ attention and building unique brands. His first project back was organizing The Killer’s concert in front of Caesars Palace which was televised on Jimmy Kimmel LIVE! Outside of work\, Joe enjoys traveling with his family to as many places as possible and playing poker and golf. \nMamie Peers\nVP Digital Marketing – Cosmopolitan of Las Vegas\nMamie Peers serves as Vice President of Digital Marketing at The Cosmopolitan of Las Vegas\, the 3\,005-room resort located at the heart of the Las Vegas Strip. She oversees the resort’s digital communications strategy\, which includes the redesign and mobilization of the resort’s website\, a revamp of its social media channels\, and an inspired approach to online advertising. The new website features a clean\, simple yet compelling layout that guests can easily navigate to book reservations and entertainment options from their mobile phones. Most recently Peers launched Rose\, a mischief-making SMS chatbot who helps guests have more fun on their trips to Vegas by dishing out insider tips in a playful tone distinct to The Cosmopolitan.\n  \n\nOur Venue\nR&R builds innovative brand relationships across a wide range of audiences through integrated services.  Their creative space reflects their work.   We thank them for being gracious hosts again this year. \n  \n\n		\n		\n			\n				\n			\n			\n				\n			\n				\n				R&R\n				\n			\n				\n			\n				\n				R&R\n				\n			\n				\n			\n				\n				R&R\n				\n			\n				\n			\n				\n				R&R
URL:https://lvima.com/events/lvima-sponsored-breakfast-raise-the-stakes/
LOCATION:R&R Partners\, 900 S Pavilion Center Dr Suite 100\, Las Vegas\, NV\, 89144\, United States
CATEGORIES:Educational
ATTACH;FMTTYPE=image/jpeg:https://lvima.com/wp-content/uploads/2018/03/eventBanner_1.jpg
ORGANIZER;CN="Ben Laifsky":MAILTO:ben@hmglv.com
GEO:36.1612488;-115.32943
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=R&R Partners 900 S Pavilion Center Dr Suite 100 Las Vegas NV 89144 United States;X-APPLE-RADIUS=500;X-TITLE=900 S Pavilion Center Dr Suite 100:geo:-115.32943,36.1612488
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20170727T120000
DTEND;TZID=America/Los_Angeles:20170727T160000
DTSTAMP:20260503T100848
CREATED:20170501T001526Z
LAST-MODIFIED:20170720T224851Z
UID:10000006-1501156800-1501171200@lvima.com
SUMMARY:Digital Planning Day 2017
DESCRIPTION:Digital Planning Day is the one day of the year we help you play hookey!    \nLVIMA Members – We bring in ten amazing presenters who also bring in ten amazing giveaways! – and we help you prepare for your busy fall planning season with a close-up preview of the latest media\, advertising and marketing technologies.  You get a day out of the office\, and we bring on the content and the party to celebrate the brief summer lull before the busy autumn storm. \nSponsors and Presenters – we’re taking names and saving spots!  We top out at 10 presenter spots\, so make sure you reserve your chance to put your best foot forward with our awesome members.  LVIMA members know you are investing in their digital marketing education when you participate in this fun-filled day\, and they respond favorably when you are knocking on their door for fall business.  (Contact lvima@lvima.com for details and pricing).  \nOur Event Sponsor\n \n  \nIMI Vegas is a locally focused subsidiary of Internet Marketing Inc. (IMI)\, one of the fastest-growing\, full-service online marketing agencies in the country\, with offices in San Diego\, Las Vegas\, and New York.   \nOur Presenting Sponsors\nWatch this space for continued announcements about our event sponsors. \n\n		\n		\n			\n				\n			\n			\n				\n			\n			\n				\n			\n			\n				\n			\n			\n				\n			\n			\n				\n			\n			\n				\n			\n			\n				\n			\n			\n				\n			\n			\n				\n			\n			\n				\n			\n			\n		\n \nOur Venue\nWe are extremely excited to have the Hard Rock Cafe on the Las Vegas Strip as our event host.  Located on Las Vegas Boulevard next to the MGM Grand\, the Hard Rock Cafe has a great third story event space that overlooks the Strip.  We will hold our entire program in that space; after our speakers our mixer will begin at 5 in the space. \n\n		\n		\n			\n				\n			\n			\n				\n			\n			\n		\n \nThe Program\n\nRegistration at 12:30 – please come early for check-in as we start promptly at 1:00p.m.!\nContent program from 1p.m.-5p.m.\nFollowed by Cocktail reception from 5p.m. to 7p.m.\n\nParking and Ride Sharing\n\nParking instructions – Parking for Hard Rock Cafe is at the Showcase Mall parking garage\, adjacent to the venue.  The garage elevator exit  takes attendees to the side street at UA Theaters\, where they will walk up to the strip\, make a right and enter the Hard Rock Cafe.\nUber/Lyft options – Drop off/pick up for Hard Rock Cafe are on the side street next to the UA Theater entrance.
URL:https://lvima.com/events/digital-planning-day-2017/
LOCATION:Hard Rock Cafe\, 3771 S Las Vegas Blvd #120\, Las Vegas\, NV\, 89109\, United States
CATEGORIES:Educational,Mixer
ATTACH;FMTTYPE=image/png:https://lvima.com/wp-content/uploads/2017/04/Digital-Planning-Day-2017.png
ORGANIZER;CN="Ben Laifsky":MAILTO:ben@hmglv.com
GEO:36.104192;-115.172249
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=Hard Rock Cafe 3771 S Las Vegas Blvd #120 Las Vegas NV 89109 United States;X-APPLE-RADIUS=500;X-TITLE=3771 S Las Vegas Blvd #120:geo:-115.172249,36.104192
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20170518T071500
DTEND;TZID=America/Los_Angeles:20170518T093000
DTSTAMP:20260503T100848
CREATED:20170424T161049Z
LAST-MODIFIED:20170425T175038Z
UID:10000049-1495091700-1495099800@lvima.com
SUMMARY:Member Breakfast - The Digital Marketing Industry Relationship Outlook for 2017
DESCRIPTION:This breakfast is open to all LVIMA members.  Non-members\, please request membership before RSVPing to this event.\nOur Topic\nLast year\, 15 local IMA chapters (including LVIMA) in markets across the country participated in a “first of its kind” national study.  The goal of the study was to assess the current state of relationships between leading agencies\, brand marketers and media/technology solutions providers in an attempt to also better understand how media and technology priorities are changing.  Additionally\, the study benchmarked the value\, strengths and opportunity areas of local associations in these markets.  This breakfast will help you understand the wider agency/marketer/solutions provider relationships and will also help you find ways to more deeply participate in your own local LVIMA chapter. \nOur Featured Speaker\n \nJim Nichols is the author of a study on behalf of the IMA Network.  This survey of nearly a thousand members of agencies\, technology providers and brands in 15 markets across the country. \nJim is also the VP of Marketing for Apsalar\, a leading enterprise marketing analytics solution for mobile app marketers.  He is a former VP of marketing for Valueclick and Conversant. \n  \n  \n  \n  \nOur Panel\n \nLisa Archambault is the Senior Director\, Advertising at Caesars Entertainment \n\nLisa Archambault is a leading marketing and media professional based in Las Vegas\, spanning over 15 years of digital experience with well-known brands in hospitality\, entertainment and technology.  Lisa began her digital career at Genealogy.com in the San Francisco bay area\, where she was responsible for content development and performance marketing. Upon moving to Las Vegas in early 2002\, she oversaw the display channel for Vegas.com . Lisa more recently headed the digital media strategy for  Zappos.com  where she and her team were responsible for all digital marketing and advertising strategy across web and mobile devices.  Currently Lisa is the Senior Director of Global Advertising for Caesars Entertainment\, Enterprise Marketing\, where she oversees global efforts for digital and traditional advertising (Search/Social/SEO/Affiliate/Mobile/Video\, and Print/OOH/TV/Radio).\n \nWith a strong passion for bottom-line contribution marketing\, her and her teams focus covers the entire purchase funnel – from upper-funnel brand awareness\, through mid-funnel prospecting\, to lower funnel retargeting\, loyalty\, and retention.\n\n \nChris Evans Vice President of Media\, R&R Partners\nIn the light-speed world of media planning\, buying and analytics\, where new trends and platforms are an almost weekly occurrence\, it is critical to have smart\, insightful leadership at the helm of your media strategy. This is why Chris leads the media department for R&R Partners across our network of 9 offices\, managing a team of 40+ buyers and planners across traditional and digital media for multimillion-dollar brands. \nPrior to joining R&R\, he served as SVP/Media Director for True Media\, where he oversaw a staff of 35 team members across multiple Midwest offices. In this role\, he helped clients such as Monsanto\, State of Missouri\, Hospital Corporation of America\, University of Missouri and Jefferson City Tourism. \nPreviously\, he was with Starcom MediaVest Group in Detroit\, where he developed strategies for General Motors brands including Cadillac\, Hummer and Pontiac\, and GM Goodwrench.  \n \nKevin Boryk – Regional Director of Sales\, Medallia\nKevin has been a software sales professional covering the Las Vegas Market for several years. After a long time with the Oracle Marketing Cloud\, Kevin is now Director of Sales for Medallia. Medallia is a software provider whose mission is to improve customer experiences and relationships. \nHe has spent his career to date with MarTech and AdTech Software\, and serves on the LVIMA Board of Directors. If you are a vendor partner trying to ‘figure out’ selling in the Las Vegas Marketing Community\, he is happy to be a resource to you. \n  \n  \n  \nThis breakfast is open to all LVIMA members.  Non-members\, please request membership before RSVPing to this event.
URL:https://lvima.com/events/member-breakfast-the-digital-marketing-industry-relationship-outlook-for-2017/
LOCATION:R&R Partners\, 900 S Pavilion Center Dr Suite 100\, Las Vegas\, NV\, 89144\, United States
CATEGORIES:Educational
ATTACH;FMTTYPE=image/png:https://lvima.com/wp-content/uploads/2017/04/May-2017-Breakfast-Banner.png
ORGANIZER;CN="Ben Laifsky":MAILTO:ben@hmglv.com
GEO:36.1612488;-115.32943
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=R&R Partners 900 S Pavilion Center Dr Suite 100 Las Vegas NV 89144 United States;X-APPLE-RADIUS=500;X-TITLE=900 S Pavilion Center Dr Suite 100:geo:-115.32943,36.1612488
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20161027T070000
DTEND;TZID=America/Los_Angeles:20161027T100000
DTSTAMP:20260503T100848
CREATED:20161005T170711Z
LAST-MODIFIED:20161014T232257Z
UID:10000045-1477551600-1477562400@lvima.com
SUMMARY:Breakfast Panel:  Virtual Reality
DESCRIPTION:Virtual Reality\nVirtual Reality is the newest frontier in digital marketing.  It allows marketers to create an immersive\, branded experience for customers.  Marketers are starting to use it to tell stories and to help consumers choose or demo products.  Where is it heading?  What is the adoption curve for this new technology?  Join us for the latest on this fascinating topic. \nOur Speakers\n \nCyler Pennington \nContent Director \nR&R Partners \nCyler knows the right medium is a critical part of the message in the frequently changing social media environment. As corporate director of engagement of R&R Partners’ social media team\, his guidance in driving our digital marketing team in developing a steady stream of innovative social media strategies and implementation tactics for a diverse mix of R&R clients is nothing short of incredible. \nSuccessfully building brand affinity and awareness through insightful content creation and community management\, Cyler leads his team in creating highly effective social and digital native content strategies for highly visible clients that include the Las Vegas Convention and Visitors Authority\, MGM Resorts International\, Aristocrat Gaming and Barrick Gold\, among others. His work creating native content with high-level media properties such as Vice and Saveur\, and leading alpha/beta partnerships with Google\, Twitter\, and Facebook for LVCVA has helped solidified their profile and raised the approval quotient among key influencers in the social space. \nCyler came to R&R from SBE Entertainment where he managed the launch of five nightlife venues’ interactive marketing profiles along with social media efforts for the luxury boutique SLS Las Vegas. Prior to that he served as Internet marketing specialist at Caesars Entertainment executing paid social and digital media strategies for a number of its resort properties. \nAn outdoorsman at heart\, Cyler grew up in Oregon and Montana and is always up for an adventure. It could be the reason he chose to get married in Africa. Or why he loves camping\, skiing and watching Oregon Ducks football – which is an adventure in itself. \n \n  \nFelix Gomez \nVice President  \nYuMe \nFelix has been with YuMe since 2013 when he joined as Director of the West Coast. He’s had the opportunity to speak and participate at several different industry events on the West coast; most recently was when he presented “Making a Connection Using Neuroscience” at Digital Planning Day in Las Vegas. \n  \n \nRandy Saaf \nCEO \nLucid Sight \nRandy Saaf is currently CEO of Lucid Sight\, Inc. Lucid Sight\, Inc. develops VR games and experiences for the next generation of Virtual Reality devices (Daydream\, Samsung Gear VR\, Oculus Rift\, HTC Vive\, and Playstation VR).\nLucid Sight also provides advertisers an immersive and high-quality platform to engage with VR users. Lucid Sight is founded by Randy Saaf and Octavio Herrera (serial entrepreneurs and founding investors of mobile advertising company AdColony) along with experienced game developer Fazri Zubair. \nRandy is a proven entrepreneur who has built technology companies since he was 23 years old. In 2008\, Randy co founded mobile game company Jirbo\, Inc. In 2011 Jirbo was renamed to AdColony and became the leading mobile video advertising platform trusted by top grossing mobile app developers and Fortune 500 brands. AdColony was purchased by Opera Software for $350MM in 2014. Previous to that Randy was founder and CEO of MediaDefender\, Inc. Randy started MediaDefender in 2000 and grew it into the largest Internet anti-piracy company in the world. In 2005 Randy sold MediaDefender to ARTISTdirect\, Inc for $42.5MM. Previously\, Randy worked as a software engineer at Raytheon Systems Company where he developed software for the F-15 Radar System. Randy holds a BS in Engineering from Harvey Mudd College. \nRandy is a veteran speaker and has been on panels at conferences such as Digital Hollywood\, SXSW Interactive\, and Predictive Analytics World. Randy has also been interviewed by various news sources such as 60 Minutes\, CNBC\, CBS Evening News\, the Wall Street Journal\, and The Financial Times. Randy has also testified to The United States Congress three times in various technology matters. \nLocation\nWe are pleased to be holding this event at Cili Restaurant at the Bali Hai Golf Course on Las Vegas Boulevard.
URL:https://lvima.com/events/breakfast-panel-virtual-reality/
LOCATION:Cili Restaurant at the Bali Hai Golf Club\, 5160 S. Las Vegas Boulevard\, Las Vegas\, NV\, 89119\, United States
CATEGORIES:Educational
ATTACH;FMTTYPE=image/jpeg:https://lvima.com/wp-content/uploads/2016/10/unnamed.jpg
ORGANIZER;CN="Ben Laifsky":MAILTO:ben@hmglv.com
GEO:36.0800239;-115.1764856
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=Cili Restaurant at the Bali Hai Golf Club 5160 S. Las Vegas Boulevard Las Vegas NV 89119 United States;X-APPLE-RADIUS=500;X-TITLE=5160 S. Las Vegas Boulevard:geo:-115.1764856,36.0800239
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20160728T120000
DTEND;TZID=America/Los_Angeles:20160728T153000
DTSTAMP:20260503T100848
CREATED:20160418T184711Z
LAST-MODIFIED:20160727T191418Z
UID:10000043-1469707200-1469719800@lvima.com
SUMMARY:Digital Planning Day 2016 at the T-Mobile Arena
DESCRIPTION:LVIMA is excited to announce the July 28th return of Digital Planning Day\, with two lead sponsors!  PodcastOne has joined as lead content sponsor\, and Oracle will host the networking cocktail party following the sessions. \nEach July\, LVIMA brings together our digital marketing members (who are also advertising\, marketing and technology decision-makers) from the brand and agency communities.  We share an afternoon of learning and exposure to industry thought leadership.  We have 10 Presenting sponsors bring valuable research and marketing insight to the group in 10-minute presentations. This is a year’s worth of education in an afternoon\, with networking to follow! \nEvent Location\nLVIMA is proud to be working with the T-Mobile Arena for this year’s Digital Planning Day.  The T-Mobile Arena is Las Vegas’ newest event space.  This joint venture between MGM and AEG seats up to 20K.  The Goose Island Lounge is one of the arena’s great event spaces.   Come join us in this amazing facility that opened in April 2016. \nParking\nGoose Island Inside T-Mobile Arena\nPark at NY-NY parking garage.\nUse the garage’s 4th floor bridge to enter the arena \n\n		\n		\n			\n				\n			\n			\n				\n			\n			\n				\n			\n			\n				\n			\n				\n				© Al Powers\, PowersImagery.com\n				\n			\n				\n			\n			\n				\n			\n				\n				Please park at NYNY parking garage.  Use the garage’s 4th floor bridge to enter the arena (Goose Island is right there)\n				\n		\n \n  \nPodcastOne is our Lead Content Sponsor\n \nOracle is our Networking/ Cocktail Sponsor\n \nReception Follows the Presentations at 4:30 pm\nOur Presenting Sponsors\n\n\n		\n		\n			\n				\n			\n			\n				\n			\n			\n				\n			\n			\n				\n			\n			\n				\n			\n			\n				\n			\n		\n \nMeet Our Panel\nNorm Pattiz – Panel Moderator and CEO of Podcast One  \nNorm Pattiz is Founder and Executive Chairman of PodcastOne.  With over 40 years of experience in radio syndication\, Norm Pattiz is also the Founder of Westwood One which\, under his leadership\, became America’s largest provider of news\, sports\, entertainment\, talk and traffic programming to the Broadcast Industry.  Recognizing the untapped opportunities in the audio on-demand industry\, Pattiz then launched PodcastOne at the end of 2012. The company quickly became the leading producer/ distributer in audio on-demand programming.  Today\, PodcastOne’s popular line-up of personalities and brands include Adam Carolla\, Shaquille O’Neal\, Steve Austin\, Dan Patrick\, Heather Dubrow\, Larry King\, Chris Jericho\, Penn Jillette\, Nicole “Snooki” Polizzi\, Laura Ingraham\, Dr. Drew and TheCHIVE\, plus WNYC’s Radiolab\, Freakonomics and over 200 more of today’s most popular podcasts.  In 2009\, Pattiz was inducted into the National Radio Hall of Fame and received the Giants of Broadcasting Award from the Library of American Broadcasting. \nHeather Dubrow – Panelist  \nHeathers extensive acting career includes film\, stage and series regular roles on many television shows including Jenny( NBC) \, Stark Raving Mad (NBC) \, That’s Life (CBS) and SEQUESTERED ( Crackle) to name a few. Heather toured with a 14 piece Big Band as the lead singer for four years opening for artists such as Mel Torme\, Manhattan Transfer and Dana Carvey. She sang the theme song to CBS’s THAT’S LIFE.  Heather joined the cast of The Real Housewives of Orange County in season 7 as the witty\, down-to-earth\, gorgeous brunette deftly juggling family life and multiple business ventures.   She is also an accomplished host with credits ranging from news rooms to talk shows\, most recently hosting the BOTCHED after show\, BOTCHED POST OP on the E! Network.  Heather is also conquering the podcast world with her highly successful show “Heather Dubrow’s World” on Podcast One\, premiering at #3 on the iTunes Charts for North America.  She is a graduate of Syracuse University with a BFA in Musical Theatre. \n  \nDan Granger – Panelist  \nDan Granger is the Founder and CEO of the L.A.-based ad agency\, Oxford Road.  His company brings analytics and innovation to influencer marketing campaigns for the most innovative companies in the world\, including Hulu\, DollarShaveClub and LegalZoom. Oxford Road went from startup to over $1M per month in billing in its first year.  Dan’s background is in radio. He worked at ClearChannel—now iHeartMedia—for 10 years. Dan helped digital companies use radio to drive customer acquisitions\, then he discovered the emerging platform of podcasts\, and started placing ads for his radio clients\, like LegalZoom\, j2 Global\, GameFly\, Weinstein Company\, LendingClub\, Prosper\, RingCentral\, and Reputation.com\, in podcast programming. After seeing its early success\, he saw an opportunity and Oxford Road was born. Now\, they are a stacked agency\, with experts in TV\, Radio\, Podcasts\, YouTube\, and Digital Streaming. \nLizzie Widhelm – Panelist  \n  \nToday\, as the senior vice president of ad product sales and strategy for Pandora\, the world’s most powerful music discovery platform\, Lizzie brings ad products to life that enable marketers to tell their stories and build connections with consumers.  She has been with Pandora since the company’s formative moments over a decade ago.  Lizzie started at Pandora as the company’s very first salesperson\, selling “digital audio” … a product that no one had ever heard of.  After cracking accounts with some of the most prominent advertisers in the country\, Lizzie became Pandora’s vice president of west coast sales and vice president of national entertainment sales\, driving Pandora’s success with entertainment\, film\, and TV advertisers.  Next\, Lizzie was vice president of digital where she was responsible for Pandora’s digital advertising positioning and oversaw the advertising sales strategy team.  Prior to Pandora\, Lizzie worked with startups such as Broadband Enterprises and game companies (iWin\, Uproar\, and Flipside) before and subsequent to their sale to Vivendi Universal.  Lizzie received a bachelor’s of science in finance and accounting from the University of Arizona.  Outside of work\, she enjoys being a mother to three wild boys and a wife to her loving husband Ben. \nChris Evans – Panelist  \nChris Evans is the Vice President of Media for R&R Partners and is a LVIMA Board Member. \nIn the light-speed world of media planning\, buying and analytics\, where new trends and platforms are an almost weekly occurrence\, it is critical to have smart\, insightful leadership at the helm of your media strategy. This is why Chris leads the media department for R&R Partners across our network of 9 offices\, managing a team of 40+ buyers and planners across traditional and digital media for multimillion-dollar brands.  Prior to joining R&R\, he served as SVP/Media Director for True Media\, where he oversaw a staff of 35 team members across multiple Midwest offices. In this role\, he helped clients such as Monsanto\, State of Missouri\, Hospital Corporation of America\, University of Missouri and Jefferson City Tourism.  Previously\, he was with Starcom MediaVest Group in Detroit\, where he developed strategies for General Motors brands including Cadillac\, Hummer and Pontiac\, and GM Goodwrench.
URL:https://lvima.com/events/digital-planning-day-2016-at-the-t-mobile-arena/
LOCATION:Goose Island Lounge at the T-Mobile Arena\, 3780 S Las Vegas Blvd\, \, Las Vegas\, NV\, 89158\, United States
CATEGORIES:Educational,Mixer
ATTACH;FMTTYPE=image/jpeg:https://lvima.com/wp-content/uploads/2016/04/26924559_l.jpg
ORGANIZER;CN="Ben Laifsky":MAILTO:ben@hmglv.com
GEO:36.103518;-115.173592
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=Goose Island Lounge at the T-Mobile Arena 3780 S Las Vegas Blvd  Las Vegas NV 89158 United States;X-APPLE-RADIUS=500;X-TITLE=3780 S Las Vegas Blvd\,:geo:-115.173592,36.103518
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20160512T073000
DTEND;TZID=America/Los_Angeles:20160512T090000
DTSTAMP:20260503T100848
CREATED:20160324T184448Z
LAST-MODIFIED:20160506T171521Z
UID:10000042-1463038200-1463043600@lvima.com
SUMMARY:The Ad Free Future
DESCRIPTION:This Event is Sold Out\nThe Ad Free Future and Why Data and Stories Will Save Our Industry!\nData is all the rage yet consumers have banner blindness\, consume content a few minutes at a time and are adapting ad blockers. To combat ad avoidance\, we are marketers must embrace better storytelling and apply meaningful data while measuring the metrics that count. This requires a team effort\, from creative to media to analytics and must be mastered before we lose the battle. \nSpeakers\nWatch this space for announcements about our speakers. \nOur Host\n \nChris Evans is R&R’s Vice President of Media.  He is a LVIMA Board Member who chairs our Content Committee. \nOur Venue\nThanks to our hosts\, R&R Partners!  R&R Partners is a full-service\, independent\, international agency dedicated to helping clients thrive in complex\, fast-moving business climates.  Their creative work is reflected by their modern\, open and innovative office space.   We thank them for opening their facility for our LVIMA event. \n\n		\n		\n			\n				\n			\n				\n				R&R\n				\n			\n				\n			\n				\n				R&R\n				\n			\n				\n			\n				\n				R&R\n				\n			\n				\n			\n				\n				R&R\n				\n			\n				\n			\n				\n				R&R\n				\n			\n				\n			\n				\n				R&R\n				\n			\n				\n			\n				\n				R&R\n				\n			\n		\n \n 
URL:https://lvima.com/events/the-ad-free-future/
LOCATION:R&R Partners\, 900 S Pavilion Center Dr Suite 100\, Las Vegas\, NV\, 89144\, United States
CATEGORIES:Educational
ATTACH;FMTTYPE=image/jpeg:https://lvima.com/wp-content/uploads/2016/03/RR-2b.jpg
ORGANIZER;CN="Ben Laifsky":MAILTO:ben@hmglv.com
GEO:36.1612488;-115.32943
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=R&R Partners 900 S Pavilion Center Dr Suite 100 Las Vegas NV 89144 United States;X-APPLE-RADIUS=500;X-TITLE=900 S Pavilion Center Dr Suite 100:geo:-115.32943,36.1612488
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20151015T070000
DTEND;TZID=America/Los_Angeles:20151015T093000
DTSTAMP:20260503T100848
CREATED:20150924T200505Z
LAST-MODIFIED:20240215T231442Z
UID:10000003-1444892400-1444901400@lvima.com
SUMMARY:Mad Men and Women in the 21st Century
DESCRIPTION:Mad Men and Women in the 21st Century\nA Panel Discussion About the Modern Agency\, Client\, Seller Relationship\nPlease note:  LVIMA events are for Members\, Sponsors and Paid Attendees.  If you are not a member\, please go here for information about eligibility or to request a membership.  For long time members who do not have an account on the site\, please do register to RSVP for this event.  \n\nSchedule\n\n	Doors open @ 8am\n	Breakfast @ 8am\n	Content @ 9am-10am\n\nTopics\n\n	Clients bringing media/technology/social in house\n	Talent / Poaching\n	Digital Complexity…Who Owns What?\n	IPA Client Relationship Group Study on Agency / Client Relationships\n	Agency Model\, Does it Need to Change?\n\nThe Downtown Grand’s Fremont Room\n\nThe Fremont room is the perfect place to hold a private affair or reception\, meeting or conference. Fremont room is equipped with enhanced audio-visual capabilities including a flat screen TV at entrance. The room has dramatic floor to ceiling drapery\, stylish tiffany blue banquet chairs\, silver glossed banquet tables\, and breathtaking chandeliers.\n\nBreakfast Will Include\n\n	Assorted Chilled Fruit Juices\n	Seasonal Fruit Salad\n	Bakery Basket to Include Danish Pastries\, Croissants\, Muffins\n	Sweet Butter\, Honey and Fruit Preserves\n	Breakfast Burritos\n	Coffee and Deluxe Tea Service\n\n\n		\n		\n			\n				\n			\n			\n				\n			\n			\n				\n			\n			\n				\n			\n			\n		\n\n\n\n\n                \n                        \n                            Submit a Question/Volunteer for a Panel\n                             \n                        \n                        Name*\n                            \n                            \n                                                    \n                                                    First\n                                                \n                            \n                            \n                                                    \n                                                    Last\n                                                \n                            \n                        Company*Email*\n                            \n                        Untitled*Clients bringing media/technology/social in houseTalent / PoachingDigital Complexity…Who Owns What?IPA Client Relationship Group Study on Agency / Client RelationshipsAgency Model\, Does it Need to Change?Submit a Question/ Volunteer For a Panel*CAPTCHA\n          \n            \n            \n            \n            \n            \n            \n            \n            \n            \n            \n            \n            \n            \n        \n                        Δ\n \n                        \n\n\nPlease note:  LVIMA events are for Members\, Sponsors and Paid Attendees.  If you are not a member\, please go here for information about eligibility or to request a membership.  For long time members who do not have an account on the site\, please do register to RSVP for this event. 
URL:https://lvima.com/events/mad-men-and-women-in-the-21st-century/
LOCATION:Downtown Grand’s Freemont Room\, 206 N 3rd Street\, Las Vegas\, 89101\, United States
CATEGORIES:Educational
ATTACH;FMTTYPE=image/jpeg:https://lvima.com/wp-content/uploads/2015/09/mad-men-and-mad-women-image.jpg
ORGANIZER;CN="Ben Laifsky":MAILTO:ben@hmglv.com
GEO:36.1718091;-115.1415023
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=Downtown Grand’s Freemont Room 206 N 3rd Street Las Vegas 89101 United States;X-APPLE-RADIUS=500;X-TITLE=206 N 3rd Street:geo:-115.1415023,36.1718091
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20150716T120000
DTEND;TZID=America/Los_Angeles:20150716T160000
DTSTAMP:20260503T100848
CREATED:20150602T212117Z
LAST-MODIFIED:20240130T201229Z
UID:10000018-1437048000-1437062400@lvima.com
SUMMARY:Digital Planning Day 2015
DESCRIPTION:Reserve Your Ticket At The Bottom of This Page\nPlease note\, if you are a member but have not registered on LVIMA.com\, you will need to create an account on the site to reserve your ticket.  (Our web team assured us that this is all in the name of progress.)\nClick Here to Enter Our Digital Planning Day Survey – We Want Your Feedback\nFood and Drinks will follow the event.  Watch this space for updates!\nIn keeping with the LVIMA (Las Vegas Innovation Marketing Association) mission to provide both educational and networking resources to local digital marketing professionals)\, we invite you to join the July 16th Digital Planning Day sessions.  The afternoon of informative sessions provides an inside look at the strengths and capabilities of our vendor\, technology\, and publisher partners and will also provide candid insights into new marketing technologies emerging in today’s advertising workplace.\n\nFor presenters\, this is an opportunity to reach the active buyers and digital decision-makers just as they are approaching the busy fall planning season.\n\nFor LVIMA members\, this is an afternoon filled with information and insights – curated to hone in on the particular Las Vegas marketing challenges. This informative day will provide instructional overviews and actionable insights on the appropriate use of digital mediums for members to apply to their audience goals and revenue objectives.\n\nIn short\, Digital Planning Day saves both sellers and buyers many hours of future meeting times\, and the afternoon of presentation shines the spotlight on those sellers who are investing time\, research and dollars to showcase their company’s research and unique offerings.\n\nAt the end of the day\, both audience and presenters are invited to stay for drinks\, food\, and lively conversation because\, well\, this is Las Vegas and that is how we roll.\n\nReserve Your Spot At The Bottom of This Page\nOur Presenters:\n\n		\n		\n			\n				\n			\n			\n				\n			\n			\n				\n			\n			\n				\n			\n			\n				\n			\n			\n				\n			\n			\n				\n			\n			\n				\n			\n			\n				\n			\n			\n				\n			\n			\n				\n			\n			\n				\n			\n			\n				\n			\n			\n				\n			\n			\n		\n\nOur Venue:
URL:https://lvima.com/events/digital-planning-day-2015/
LOCATION:Las Vegas Harley Davidson\, 5191 S. Las Vegas Blvd.\, Las Vegas\, NV\, 89119\, United States
CATEGORIES:Educational,Mixer
ATTACH;FMTTYPE=image/jpeg:https://lvima.com/wp-content/uploads/2015/06/Harley-Davidson-2-Anthony-Mair11.jpg
GEO:36.083086;-115.171351
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=Las Vegas Harley Davidson 5191 S. Las Vegas Blvd. Las Vegas NV 89119 United States;X-APPLE-RADIUS=500;X-TITLE=5191 S. Las Vegas Blvd.:geo:-115.171351,36.083086
END:VEVENT
END:VCALENDAR