July 2017- Digital Planning Day 2017

Digital Planning Day was the one day of the year we helped you play hookey!    We brought in ten amazing presenters who also brought in ten amazing giveaways! They helped the attendees get ready  for the busy fall planning season with a close-up preview of the latest media, advertising and marketing technologies.   Our Event […]

June 2017 Sponsored Breakfast Series – Audience Targeting

The Topic Digital marketing provides a wealth of targeting options that traditional marketing could only dream of.  Today, we can target by demographic, location, behavior, product use and more.  Managing audience targeting is not only crucial, it is very difficult without the right tools and intelligence.  Netmining shared the latest in this important area of […]

May 2017 Member Breakfast – The Digital Marketing Industry Relationship Outlook for 2017

Our Topic Last year, 15 local IMA chapters (including LVIMA) in markets across the country participated in a “first of its kind” national study.  The goal of the study was to assess the current state of relationships between leading agencies, brand marketers and media/technology solutions providers in an attempt to also better understand how media […]

Sponsored Breakfast Series – Consumer Connections in a Location-Based World

LVIMA Sponsored Breakfast – March 8, 2017 In addition to our usual event schedule in 2017, LVIMA is also offering a new co-sponsored breakfast series, held in conjunction with a select few (one per quarter) of our sponsor partners.  These quarterly breakfasts, open to local marketers only, are focused on education and thought leadership on […]

Digital Planning Day 2016 Event Photos

Digital Planning Day 2016 at the T-Mobile Arena – Event Summary

LVIMA is excited to announce the July 28th return of Digital Planning Day, with two lead sponsors!  PodcastOne has joined as lead content sponsor, and Oracle will host the networking cocktail party following the sessions. Each July, LVIMA brings together our digital marketing members (who are also advertising, marketing and technology decision-makers) from the brand […]

Mad Men and Women Event Photos

Mad Men and Women in the 21st Century

Mad Men and Women in the 21st Century A Panel Discussion About the Modern Agency, Client, Seller Relationship Schedule Doors open @ 8am Breakfast @ 8am Content @ 9am-10am Topics Clients bringing media/technology/social in house Talent / Poaching Digital Complexity…Who Owns What? IPA Client Relationship Group Study on Agency / Client Relationships Agency Model, Does […]

2015 Digital Planning Day Photos

Thanks to everyone who participated in our 2015 Digital Planning Day! In keeping with the LVIMA mission to provide both educational and networking resources to local digital marketing professionals, we are very proud to have hosted the July 16th Digital Planning Day sessions.  The afternoon of informative sessions provided an inside look at the strengths and capabilities of […]

2015 Digital Planning Day Presentations

Presentations for the 2015 Digital Planning Day:   LVIMA DPD 2015 – Conversant from Chris Evans LVIMA DPD 2015 – Adobe from Chris Evans LVIMA DPD 2015 – Centro from Chris Evans LVIMA 2015 DPD – YuMe from Chris Evans LVIMA DPD 2015 – Qualia from Chris Evans LVIMA DPD 2015 – Quantcast from Chris […]

May 16th Seminar

Thursday, May 16th – Doors Open at 6:00pm! – SIERRA GOLD – (Jones / 215  map) Enjoy an evening with media industry leaders that’ll show you optimization techniques and tactics across almost every digital channel. Think it’s all just about “execution”?  Think again!  This is what its all about and could be one of the best […]

Digital Education Roadshow

(05/15/2012) Education Seminar Hits a Home Run More than 60 people came out to the LVIMA Educational Seminar on Tuesday, May 15. Based on feedback from Twitter-land and word of mouth, attendees left energized and inspired! LVIMA Programming Chair Greg Cannon served as the moderator. He kept the crowd and panel members on their toes […]

2011 Fundamental Strategies

“Fundamental Strategies” Recap Around 60-70 LVIMA members attended the most recent educational session, Fundamental Strategies.  Topics discussed ranged from social media to paid search and internet advertising/development.  Speakers Danielle Deremo, Warren Whitlock, Mark Cenicola and Mike Thiel all took turns passing invaluable information to our members.